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49.

Public relations disasters : talespin--inside stories and lessons learnt

McCusker, Gerry, 1962-

Table of contents http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html

Format:

Books

Publication Date

2006 2005

Excerpt:

-Cola and Pepsi--pollution in India; Nestle and Ethiopia's debt; McDonald's "McLibel" case." http://www

Available: Copies:

50.

The Tourism Blueprint reference guide to the nine provinces of South Africa including Lesotho & Swaziland

Newbould, Steve.

Publishers' website
Book website

Format:

Books

Publication Date

2006 2003

Excerpt:

<a href="http://www.tourismblueprint.co.za">Publishers' website</a>

Available: Copies:

51.

A guide to human factors and ergonomics

Helander, Martin, 1943-

CRCnetBASE http://www.crcnetbase.com/isbn/9780203642856
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=115766
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0647/2005047023-d.html

Format:

Books

Publication Date

2006

Excerpt:

CRCnetBASE <a href="http://www.crcnetbase.com/isbn/9780203642856">http://www.crcnetbase.com/isbn

Available: Copies:

52.

Heart of darkness : authoritative text, backgrounds and contexts, criticism

Conrad, Joseph, 1857-1924.

Table of contents http://catdir.loc.gov/catdir/toc/fy0607/2005052325.html
Table of contents http://www.gbv.de/dms/bowker/toc/9780393926361.pdf

Format:

Books

Publication Date

2006

Excerpt:

Table of contents <a href="http://www.gbv.de/dms/bowker/toc/9780393926361.pdf">http://www

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53.

How to write great copy : learn the unwritten rules of copywriting

Gettins, Dominic.

Books24x7 http://www.books24x7.com/marc.asp?bookid=18789
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=258572
Ebook Library http://www.SLQ.eblib.com.au/patron/FullRecord.aspx?p=258572
ebrary http://site.ebrary.com/id/10137812
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=157220

Format:

Electronic Resources

Publication Date

2006

Excerpt:

https://www.overdrive.com/search?q=DAB65422-3044-481E-9AE6-325AF715F66C

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54.

Cover image for The ten faces of innovation : IDEO's strategies for beating the devil's advocate & driving creativity throughout your organization

The ten faces of innovation : IDEO's strategies for beating the devil's advocate & driving creativity throughout your organization

Kelley, Tom, 1955-

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0625/2005049388-b.html
Companion web site http://www.tenfacesofinnovation.com
Sample text http://catdir.loc.gov/catdir/enhancements/fy0625/2005049388-s.html

Format:

Books

Publication Date

2006

Excerpt:

Companion web site <a href="http://www.tenfacesofinnovation.com">http://www

Available: Copies:

55.

The writing experiment : strategies for innovative creative writing

Smith, Hazel, 1950-

Electronic version
E-title

Format:

Electronic Resources

Publication Date

2005

Excerpt:

Electronic version http://www.lib.uts.edu.au/sso/goto.php?url=HTTP://etitle.title.com.au/Openlib

Available: Copies:

56.

Food and beverage cost control

Miller, Jack E., 1930-

Food and beverage cost control
Table of contents http://catdir.loc.gov/catdir/toc/ecip041/2003005798.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley045/2003005798.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2003005798.html

Format:

Books

Publication Date

2005

Excerpt:

<a href="http://okeanos-www.hbz-nrw.de:80/F?func=service&doc_library=HBZ01&doc_number=012510804

Available: Copies:

57.

The advertised mind

du Plessis, Erik

ebrary http://site.ebrary.com/id/10084459
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=130572
MyiLibrary http://www.myilibrary.com?id=22241
Safari Books Online http://proquest.safaribooksonline.com/?fpi=9780749443665
MyiLibrary, Table of contents http://www.myilibrary.com?id=22241&ref=toc

Format:

Books

Publication Date

2005

Excerpt:

MyiLibrary <a href="http://www.myilibrary.com?id=22241">http://www.myilibrary.com?id=22241</a>

Available: Copies:

58.

The big book of illustration ideas

Walton, Roger.

Amazon.com http://www.amazon.com/exec/obidos/ASIN/0060560304/chopaconline-20
Amazon customer reviews http://www.chopac.org/cgi-bin/tools/azrev.pl?q=0060560304

Format:

Books

Publication Date

2005

Excerpt:

Amazon.com <a href="http://www.amazon.com/exec/obidos/ASIN/0060560304/chopaconline-20">http://www

Available: Copies:

59.

Management : the basics

Witzel, Morgen.

Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=200448
ebrary http://site.ebrary.com/id/10093605
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=116185
MyiLibrary http://www.myilibrary.com?id=40693
Taylor & Francis http://www.tandfebooks.com/isbn/9780203694374

Format:

Electronic Resources

Publication Date

2004

Excerpt:

MyiLibrary <a href="http://www.myilibrary.com?id=40693">http://www.myilibrary.com?id=40693</a>

Available: Copies:

60.

Effective advertising : understanding when, how, and why advertising works

Tellis, Gerard J., 1950-

SAGE knowledge eBook available for UOIT via SAGE. Click link to access
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=474275
HathiTrust Digital Library, Limited view (search only) http://catalog.hathitrust.org/api/volumes/oclc/52721157.html
MyiLibrary http://www.myilibrary.com?id=661967
Table of contents http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html

Format:

Electronic Resources

Publication Date

2004

Excerpt:

MyiLibrary <a href="http://www.myilibrary.com?id=661967">http://www.myilibrary.com?id=661967</a>

Available: Copies:

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