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1. 
Cover image for Corporate communication
by 
Argenti, Paul A.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Marketing and Distribution at Coors -- Management-Labor Relations at Coors -- Nationwide Boycott -- Federal
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3. 
Cover image for This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2013
Excerpt: 
Communication in marketing.
Available: Copies:
4. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2013
Excerpt: 
communication -- Stakeholder and reputation management -- Public relations and marketing -- Public relations and
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by 
Van Zyl, J.
Format: 
Books
Publication Date 
2012
Excerpt: 
Marketing.
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by 
Klopper, H. B., 1974-
Format: 
Books
Publication Date 
2011
Excerpt: 
and management -- Supporting brands through marketing communication -- Capitalising on a successful
Available: Copies:
7. 
Cover image for Principles of business management
by 
Strydom, J. W. (Johan Wilhelm), 1952-
Format: 
Books
Publication Date 
2011
Excerpt: 
Management ; Financial Management ; Human Resources Management ; Marketing. -- Part 4: Entrepreneurship and
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8. 
Cover image for Events management : a developmental and managerial approach
by 
Tassiopoulos, Dimitri.
Format: 
Books
Publication Date 
2010
Excerpt: 
; Sustainability & Events Design; Catering Management Design for Events; Events Marketing & Communication Strategy
Available: Copies:
10. 
Cover image for Strategic thinking : a nine step approach to strategy and leadership for managers and marketers
by 
Wootton, Simon.
Format: 
Books
Publication Date 
2010
Excerpt: 
communication -- Strategic leadership -- the thinking skills required -- Case study: marketing leadership and
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by 
Nieman, Gideon.
Format: 
Books
Publication Date 
2006
Excerpt: 
logistics -- Production/operations management and outbound logistics -- Marketing management -- Introduction
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