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37.

Public Relations: principles and practice

Dalla Pria, Madel.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004009943.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0915/2004009943-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2004009943-d.html

Format:

Books

Publication Date

2021

Excerpt:

: Motivating and leading PR teams; Chapter 10: Digital technology and PR; Chapter 11: PR research for

Available: Copies:

38.

Public relations writing : strategies & structures

Newsom, Doug, author.

Format:

Books

Publication Date

2017

Excerpt:

PR writing, starting with the roles and responsibilities of the PR writer, followed by writing

Available: Copies:

39.

Exploring public relations : global strategic communication

Tench, Ralph, author.

Format:

Books

Publication Date

2017

Excerpt:

affairs -- Pr in the world of finance -- Integrated marketing communications -- Sponsorship and public

Available: Copies:

40.

The public relations handbook

Theaker, Alison, author.

E-book
cover image
Title

Format:

Books

Publication Date

2016

Excerpt:

public relations / Philip Young -- pt. IV Shaping the future -- 21.Future challenges for PR / Alison

Available: Copies:

41.

Family problems : stress, risk, and resilience

Arditti, Joyce A., editor.

Cover image http://catalogimages.wiley.com/images/db/jimages/9781118348284.jpg

Format:

Books

Publication Date

2015

Excerpt:

Escobar-Chew, & Michael Whitehead Michigan State University Chapter 21: Applying Harm Reduction Pr

Available: Copies:

42.

Positioning theory and strategic communication : a new approach to public relations research and practice

James, Melanie, author.

EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=798115&site=ehost-live

Format:

Books

Publication Date

2014

Excerpt:

PR -- teori, filosofi.

Available: Copies:

43.

Exploring public relations

Tench, Ralph, author.

MyiLibrary http://0-lib.myilibrary.com.emu.londonmet.ac.uk/browse/open.asp?id=538709

Format:

Books

Publication Date

2014

Excerpt:

technologies on PR as well as updated case studies and examples throughout the book to engage students of this

Available: Copies:

44.

Gender and public relations : critical perspectives on voice, image and identity

Daymon, Christine, editor of compilation.

Format:

Books

Publication Date

2014 2013

Excerpt:

disaggregated / Donnalyn Pompper -- 4.Gendered performance and identity work in PR consulting relationships: a

Available: Copies:

45.

Corporate communication : a guide to theory & practice

Cornelissen, Joep, author.

Format:

Books

Publication Date

2014

Excerpt:

PR.

Available: Copies:

46.

The public relations strategic toolkit : an essential guide to successful public relations practice

Theaker, Alison.

Format:

Books

Publication Date

2013

Excerpt:

? / Alison Theaker -- The pr industry and careers in it / Alison Theaker -- Professionalism and trends in pr

Available: Copies:

47.

The plugged-in professor : tips and techniques for teaching with social media

Ferris, Sharmila Pixy, editor.

Format:

Books

Publication Date

2013

Excerpt:

/ Catherine McLoughlin -- 25.Using opinion leaders on Twitter to amplify PR and marketing messages / Sarah H

Available: Copies:

48.

Emarketing excellence : planning and optimizing your digital marketing

Chaffey, Dave, 1963-

Format:

Books

Publication Date

2013

Excerpt:

building -- 7.1.Introduction to traffic building -- 7.2.Search engine marketing -- 7.3.Online PR -- 7.4

Available: Copies:

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