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1. 
Cover image for Focus groups : a practical guide for applied research
Focus groups : a practical guide for applied research
by 
Krueger, Richard A.
Format: 
Books
Publication Date 
2009
Excerpt: 
listening." "Focus Groups: A Practical Guide for Applied Research, Fourth Edition, is ideal for Program
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2. 
Cover image for Counseling and educational research : evaluation and application
Counseling and educational research : evaluation and application
by 
Houser, Rick.
Table of contents only http://www.loc.gov/catdir/toc/ecip0819/2008024298.html
Format: 
Books
Publication Date 
2009
Excerpt: 
Counseling and educational research : evaluation and application / Houser, Rick.
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3. 
Cover image for Eating the big fish : how challenger brands can compete against brand leaders
Eating the big fish : how challenger brands can compete against brand leaders
by 
Morgan, Adam, 1969-
Format: 
Books
Publication Date 
2009
Excerpt: 
-Centered -- Pt. III. Using The Challenger Program -- 13. Writing the Challenger Program: The Two-Day Off
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Belch, George E. (George Edward), 1951-
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Belch, Michael A.
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Christie, Christina A.
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Link, Albert N.
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Mark, Melvin M.
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Evaluation research (Social action programs)
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Social sciences -- Methodology.
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Advertising.
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Communication in marketing.
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Health education -- Evaluation.
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