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49.

Cover image for Rethinking reputation : how PR trumps marketing and advertising in the new media world

Rethinking reputation : how PR trumps marketing and advertising in the new media world

by

Seitel, Fraser P.

Format:

Books

Publication Date

2012

Excerpt:

1:OS-STUDENT

Available: Copies:

50.

Cover image for Reputation management : the key to successful public relations and corporate communication

Reputation management : the key to successful public relations and corporate communication

by

Doorley, John.

Format:

Books

Publication Date

2011 2010 2007

Excerpt:

1:OS-STUDENT

Available: Copies:

51.

Cover image for Introducing public relations : theory and practice

Introducing public relations : theory and practice

Introducing public relations : theory and practice

by

Butterick, Keith.

Format:

Books

Publication Date

2011

Excerpt:

1:OS-STUDENT

Available: Copies:

52.

Cover image for Public relations writing : form and style

Public relations writing : form and style

by

Newsom, Doug.

Format:

Books

Publication Date

2011

Excerpt:

1:OS-STUDENT

Available: Copies:

53.

Cover image for Public relations : a managerial perspective

Public relations : a managerial perspective

by

Moss, Danny, 1954-

Format:

Books

Publication Date

2011

Excerpt:

1:OS-STUDENT

Available: Copies:

54.

Cover image for Public relations in global cultural contexts : multi-paradigmatic perspectives

Public relations in global cultural contexts : multi-paradigmatic perspectives

by

Bardhan, Nilanjana.

Format:

Books

Publication Date

2011

Excerpt:

1:OS-STUDENT

Available: Copies:

55.

Cover image for Public relations, society & culture : theoretical and empirical explorations

Public relations, society & culture : theoretical and empirical explorations

by

Edwards, Lee, 1932-

Format:

Books

Publication Date

2011

Excerpt:

1:OS-STUDENT

Available: Copies:

56.

Cover image for The practice of public relations

The practice of public relations

by

Seitel, Fraser P.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=020313036&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2011

Excerpt:

1:OS-STUDENT

Available: Copies:

57.

Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly

The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly

by

Scott, David Meerman.

Cover image http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg

Format:

Books

Publication Date

2011

Excerpt:

students -- Check me out in MySpace -- Tweet your thoughts to the world -- Social networking and personal

Available: Copies:

58.

Cover image for Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work

Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work

by

Kleiman, Jessica.

Format:

Books

Publication Date

2011

Excerpt:

1:OS-STUDENT

Available: Copies:

59.

Cover image for Dynamics of public relations and journalism : a practical guide for media studies

Dynamics of public relations and journalism : a practical guide for media studies

by

Clear, Annette.

Format:

Books

Publication Date

2011

Excerpt:

1:OS-STUDENT

Available: Copies:

60.

Cover image for Public relations : principles and practice

Public relations : principles and practice

by

Kitchen, Philip J.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1301/97005338-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1302/97005338-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1301/97005338-d.html

Format:

Books

Publication Date

2010

Excerpt:

1:OS-STUDENT

Available: Copies:

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Subject: Public relations.

Access Level

Author

(9)

Independent Institute of Education.

(8)

Wilcox, Dennis L.

(7)

Center, Allen H.

(6)

Skinner, J. C. (J. Chris)

(6)

(5)

Cutlip, Scott M.

(5)

Kruckeberg, Dean.

(5)

Smith, Ronald D., 1948-

(5)

Cameron, Glen T.

(4)

(4)

VanSlyke Turk, Judy.

(4)

Chartered Institute of Public Relations.

(3)

Garcia, Helio Fred.

(3)

Grunig, James E.

(3)

Haynes, Jim, 1937-

(3)

Heath, Robert L. (Robert Lawrence), 1941-

(3)

Institute of Public Relations.

(3)

Mersham, G. M. (Gary Malcolm), 1949-

(3)

Seitel, Fraser P.

(3)

Breakenridge, Deirdre.

(2)

Cant, M. C. (Michael Colin), 1957-

(2)

Clear, Annette, editor.

(2)

Coombs, W. Timothy.

(2)

Dilenschneider, Robert L.

(2)

Goldsworthy, Simon.

(2)

Green, Andy, 1958-

(2)

(2)

(2)

Haywood, Roger, 1939-

(2)

Jefkins, Frank William.

(2)

Koonin, Marla, contributor.

(2)

Marsh, Charles, 1955-

(2)

Morris, Trevor.

(2)

Pritchard, Maritha, contributor.

(2)

Reber, Bryan H.

(2)

Rensburg, Ronél S.

(2)

Smith, Ronald D., 1948- author.

(2)

Tench, Ralph, author.

(2)

(2)

Von Essen, L. M. (Llew M.)

(2)

Yeomans, Liz, author.

(2)

(2)

(1)

Angelopoulo, G. C.

(1)

Aronoff, Craig.

(1)

Aronson, Merry.

(1)

Atkin, Charles K.

(1)

Baines, Paul, 1973-

(1)

Bardhan, Nilanjana.

(1)

(1)

(1)

Baverstock, Alison.

(1)

(1)

Benecke, Dalien Rene.

(1)

(1)

Berger, Bruce K.

(1)

Bivins, Thomas H.

(1)

Blakely, Robin.

(1)

Bobbitt, Randy, 1955-

(1)

Bowen, Shannon A.

(1)

Brown, Michael, 1948-

(1)

Brown, Rob, 1962 December 17-

(1)

Butterick, Keith.

(1)

(1)

Cambie, Silvia.

(1)

(1)

Caywood, Clarke L., 1947-

(1)

Clear, Annette.

(1)

(1)

Cooper, Meryl Weinsaft.

(1)

Curtin, Patricia A. (Patricia Ann), 1955-

(1)

Cutlip, Scott M. Effective public relations.

(1)

Davis, Anthony.

(1)

Daymon, Christine, editor of compilation.

(1)

DeSanto, Barbara, 1950-

(1)

Demetrious, Kristin, 1958-, editor of compilation.

(1)

Deuschl, Dennis E.

(1)

Diggs-Brown, Barbara.

(1)

Donsbach, Wolfgang, 1949-

(1)

Edwards, Lee, 1932-

(1)

Egan, John, 1952-

(1)

Ekachai, Daradirek.

(1)

Fernandez, Joseph, 1968-

(1)

Foster, John, 1926-

(1)

Franklin, Bob, 1949-

(1)

Fullerton, Jami A., 1963- author.

(1)

Gaither, Thomas Kenneth.

(1)

Gregory, Anne, 1953-

(1)

Gregory, Anne, 1953- author.

(1)

Grunig, Larissa A.

(1)

(1)

Harris, Thomas L., 1931-

(1)

Harte, Richard.

(1)

(1)

Haynes, Jim, 1937- author.

(1)

Haywood, Roger, 1939- All about PR.

(1)

Haywood, Roger, 1939- Manage your reputation.

(1)

Hobsbawm, Julia.

(1)

Hodges, Caroline E. M.

(1)

Holladay, Sherry J.

(1)

Holtzhausen, Derina Rhoda, author.

(1)

Holtzhausen, Derina Rhoda.

(1)

Hunt, Todd, 1938-

(1)

IABC Research Foundation.

(1)

James, Melanie, author.

(1)

Jethwaney, Jaishri N. author.

(1)

Johnston, Jane, 1961-

(1)

(1)

Ki, Eyun-Jung, editor.

(1)

Kim, Jeong-Nam, editor.

(1)

Kitchen, Philip J.

(1)

Kleiman, Jessica.

(1)

Kohl, Susan, 1959-

(1)

Koonin, Marla, compiler.

(1)

L'Etang, Jacquie.

(1)

Lamb, Ted, 1944-

(1)

Lamme, Margot Opdycke.

(1)

(1)

Lattimore, Dan.

(1)

Ledingham, John A., editor.

(1)

Lewis, Bobbi Kay, 1970- author.

(1)

Lubbe, Berendien.

(1)

Martin, Thomas R.

(1)

McCusker, Gerry, 1962-

(1)

Meintjies, Corne.

(1)

Mickey, Thomas J.

(1)

Middleberg, Don.

(1)

Moloney, Kevin, 1943-

(1)

Moss, Danny, 1954-

(1)

Newsom, Doug, author.

(1)

Oliver, Sandra.

(1)

(1)

Palenchar, Michael J.

(1)

Parkinson, Michael G.

(1)

Phillips, David.

(1)

Puglisi, Gemma R.

(1)

Puth, G. (Gustav)

(1)

Racom Communications.

(1)

Rawjee, Veena Parboo.

(1)

(1)

Regester, Michael.

(1)

Regester, Michael. Risk issues and crisis management.

(1)

Rice, Ronald E.

(1)

(1)

(1)

(1)

Sarkar, Narendra Nath, author.

(1)

Scott, David Meerman author.

(1)

Scott, David Meerman.

(1)

Scott, David Meerman. New rules of marketing and PR.

(1)

(1)

Scudder, Virgil, 1950-

(1)

Seshadrinathan, Sunanda.

(1)

(1)

Shipka, Danny, 1967- author.

(1)

Singleton, Alex.

(1)

Skinner, Chris, 1940-2016.

(1)

Skinner, J. C. (J. Chris). Handbook of public relations.

(1)

Society for Human Resource Management (U.S.)

(1)

(1)

(1)

St. John, Burton, 1957-

(1)

Sullivan, Ruth, 1955-

(1)

Toth, Elizabeth L.

(1)

Turk, Judy VanSlyke.

(1)

Waddington, Stephen.

(1)

Warwick Business School. Centre for Small and Medium Sized Enterprises.

(1)

Weaver, C. Kay, 1964-

(1)

Whalen, Patricia T.

(1)

Wilcox, Dennis L. Public relations.

(1)

(1)

Format

(150)

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(1)

(1)

Item Category 1

Developer Books

Non-Fiction Books

Prescribed Books

Recommended Books

Reference Books

Material Type

Prescribed books

Recommended Books

Language

(152)

Library

RC Bloemfontein

RC Braamfontein

RC Nelson Mandela Bay

RC Pietermaritzburg

RC Pretoria CBD

VC Durban North

VC Nelson Mandela Bay

VC Pietermaritzburg

Shelf Location

On-Shelf Faculty Commerce (IIE CAT only)

On-Shelf Faculty Humanities (IIE CAT only)

On-Shelf Lecturer

On-Shelf Student

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Store Room/Cupboard

Withdrawn from the collection

Publication Date

Subject

Public relations -- South Africa.

(11)

Relations publiques.

(10)

(10)

Public relations -- Authorship.

(9)

Public relations -- United States.

(9)

Business writing.

(8)

(8)

Öffentlichkeitsarbeit.

(8)

Communication in management.

(6)

(6)

Public relations -- Management.

(6)

(5)

Communication in organizations.

(5)

Strategic planning.

(5)

Business communication.

(4)

Internet marketing.

(4)

(4)

(4)

Corporate image.

(3)

Intercultural communication.

(3)

Internet in public relations.

(3)

Journalism -- South Africa.

(3)

(3)

Public relations

(3)

Public relations -- Case studies.

(3)

Public relations -- Handbooks, manuals, etc.

(3)

Relaciones públicas.

(3)

Relations publiques -- Gestion.

(3)

(3)

BUSINESS & ECONOMICS -- Marketing -- General.

(2)

BUSINESS & ECONOMICS -- Public Relations.

(2)

Communication in marketing.

(2)

Corporations -- Public relations.

(2)

(2)

Issues management.

(2)

(2)

(2)

Mass media and business.

(2)

(2)

Množični mediji.

(2)

Odnosi z javnostmi.

(2)

Public relations -- Cross-cultural studies.

(2)

Public relations -- Great Britain.

(2)

Public relations -- Moral and ethical aspects.

(2)

(2)

Advocacy advertising.

(1)

Africa, Sub-Saharan.

(1)

Aufsatzsammlung.

(1)

(1)

BUSINESS & ECONOMICS -- Advertising & Promotion.

(1)

BUSINESS & ECONOMICS / General.

(1)

BUSINESS & ECONOMICS / Industries / Media & Communications Industries.

(1)

BUSINESS & ECONOMICS / Public Relations.

(1)

Brand name products.

(1)

Business ethics.

(1)

Business writing -- Handbooks, manuals, etc.

(1)

Career development.

(1)

(1)

(1)

Communication dans l'entreprise.

(1)

Communication de masse.

(1)

Communication in personnel management.

(1)

Communiqués de presse.

(1)

Corporate identity.

(1)

Creative ability in business.

(1)

Creative thinking.

(1)

Crisis management.

(1)

Culture and globalization.

(1)

Customer relations.

(1)

Deconstruction.

(1)

(1)

Družbena omrežja.

(1)

Employment portfolios.

(1)

Escritura comercial.

(1)

Expression écrite.

(1)

Företagens samhällsansvar.

(1)

Halkla ilişkiler.

(1)

Handbooks and manuals.

(1)

Industrial policy.

(1)

Influence (Psychologie)

(1)

Influence (Psychology)

(1)

Informacijski viri.

(1)

Information resources.

(1)

Internet in publicity.

(1)

Journalistic ethics.

(1)

(1)

Krisenmanagement.

(1)

(1)

(1)

Lettres d'informations.

(1)

Marketing -- Management.

(1)

Marketing public relations

(1)

Mass media -- Moral and ethical aspects.

(1)

(1)

(1)

(1)

Oral communication.

(1)

Organizational effectiveness.

(1)

PR -- forskning.

(1)

PR -- teori, filosofi.

(1)

Political participation.

(1)

Power (Social sciences)

(1)

Press releases.

(1)

(1)

(1)

Produits de marque.

(1)

Proposal writing in the social sciences.

(1)

Public relations -- Africa, Sub-Saharan.

(1)

Public relations -- Africa.

(1)

Public relations -- Miscellanea.

(1)

Public relations -- Problems, exercises, etc.

(1)

Public relations -- Social aspects.

(1)

Public relations -- Study and teaching.

(1)

Public relations -- Textbooks.

(1)

Public relations --United States --Authorship.

(1)

Public relations --United States.

(1)

Public relations. South Africa.

(1)

Relaciones Públicas.

(1)

Relaciones públicas -- Autoría.

(1)

Relations publiques -- Aspect moral.

(1)

Relations publiques -- Cas, Études de.

(1)

Relations publiques -- Miscellanées.

(1)

Relations publiques -- États-Unis.

(1)

(1)

(1)

Risk communication.

(1)

(1)

(1)

Social movements.

(1)

Social networks.

(1)

Social responsibility of business.

(1)

Strategisches Management.

(1)

Svetovni splet.

(1)

(1)

Tourism -- Marketing.

(1)

(1)

(1)

World Wide Web.

(1)

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