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49.

Managing brand equity : capitalizing on the value of a brand name

Managing brand equity : capitalizing on the value of a brand name

by

Aaker, David A.

Sample text http://catdir.loc.gov/catdir/samples/simon031/91010380.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0630/91010380-t.html
Table of contents http://www.gbv.de/dms/hbz/toc/ht003895427.PDF
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/91010380.html
Publisher description http://catdir.loc.gov/catdir/description/simon033/91010380.html

Format:

Books

Publication Date

1991

Excerpt:

Sample text <a href="http://catdir.loc.gov/catdir/samples/simon031/91010380.html">http://catdir

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50.

Cover image for Culture, society, and the media

Culture, society, and the media

Culture, society, and the media

by

Gurevitch, Michael.

Publisher description http://catdir.loc.gov/catdir/enhancements/fy0648/88029700-d.html

Format:

Books

Publication Date

1988 1982

Excerpt:

Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0648/88029700-d.html

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51.

Cover image for Early American architecture : from the first colonial settlements to the national period

Early American architecture : from the first colonial settlements to the national period

Early American architecture : from the first colonial settlements to the national period

by

Morrison, Hugh, 1905-1978.

Publisher description http://catdir.loc.gov/catdir/description/dover032/87006745.html

Format:

Books

Publication Date

1987 1952

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Publisher description <a href="http://catdir.loc.gov/catdir/description/dover032/87006745.html

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