discipline, from media relations and content creation through to social media and influencer marketing

Social media -- Marketing.

Handbook of research on gender and marketing / Dobscha, Susan, editor.

eMarketing : the essential guide to marketing in a digital world / Stokes, Rob (eMarketing

Mass media -- South Africa -- Audiences.

Internet marketing : integrating online & offline strategies / Zahay, Debra L., author.

Internet marketing.

Social media.

: media -- Social media -- Employee relations -- Goverment relations -- Community relations

Digital marketing excellence : planning, optimizing and integrating online marketing / Smith, P. R

social media -- Public relations and democracy -- Community and society: corporate social responsibility

Marketing 10