and encouraging them to question some of the assumptions and values underlying much current research

Individual aspects of consumer behaviour -- Consumer motives and values -- Consumer response to

Bush administration) -- CBS - a betrayal of news values? -- Concentrating on bias -- De-railing the

values in a B2B context -- 5. Turning values information into insight -- 6. From insight to brand

Untapped : creating value in underserved markets / Weiser, John, 1955-

Value-driven channel strategy : extending the lean approach / Reidenbach, R. Eric.

-- Some clashes of science, politics and values -- An insider's view of a major crisis in SSSS

Leveraging knowledge-based assets : the new value equation to create competitive advantage /

-- Consultants : getting your money's worth -- Consultants : maximizing value for your organization -- Governance

The leadership crash course : how to create personal leadership value / Taffinder, Paul.

Strategic performance management : leveraging and measuring your intangible value drivers / Marr

customer values, expectations, and loyalty -- Ch. 4. Loyalty is 70 percent emotional : an emotional bond