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Print
by 
Franzosi, Roberto.
Format: 
Books
Publication Date 
2008
Excerpt: 
advertising to protest and violence : extending the range of applications.
Available: Copies:
686. 
Cover image for Public relations for Asia
by 
Morris, Trevor.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations & advertising (Asia)
Available: Copies:
by 
Belasen, Alan T., 1951-
Format: 
Books
Publication Date 
2008 2007
Excerpt: 
Advertising -- Ch. 10. Financial Communication and Corporate Social Responsibility -- Ch. 11. Organizational
Available: Copies:
688. 
Cover image for Media literacy
by 
Potter, W. James.
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Advertising -- Mass media interactive games -- Who owns and controls the mass media? -- Privacy -- Piracy
Available: Copies:
689. 
Cover image for How to market, advertise, and promote your business or service in your own backyard
by 
Egelhoff, Tom.
Format: 
Books
Publication Date 
2008
Excerpt: 
Advertising.
Available: Copies:
690. 
Cover image for Becoming a public relations writer : a writing process workbook for the profession
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Newsletters and corporate reports -- Direct-mail appeals -- Public relations advertising -- Speeches and
Available: Copies:
691. 
Cover image for Digital signage broadcasting : content management and distribution techniques
by 
Lundstrom, Lars-Ingemar.
Format: 
Books
Publication Date 
2008
Excerpt: 
Advertising -- Audio-visual equipment.
Available: Copies:
692. 
Cover image for Strategic communications for nonprofits : a step-by-step guide to working with the media
by 
Bonk, Kathy, 1953-
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Chapters online : graphics, advertising, and evaluation.
Available: Copies:
693. 
Cover image for Marketing calculator : measuring and managing return on marketing investment.
by 
Powell, Guy R.
Format: 
Books
Publication Date 
2008
Excerpt: 
-making and finally be able to respond to John Wannamachers' "half of my advertising is wasted; I just don
Available: Copies:
694. 
Cover image for All you need is a good idea! : how to create marketing messages that actually get results
by 
Heyman, Jay H., 1939-
Format: 
Books
Publication Date 
2008
Excerpt: 
Advertising.
Available: Copies:
695. 
Cover image for The world of fashion
by 
Diamond, Jay.
Format: 
Books
Publication Date 
2008
Excerpt: 
sources for retailers -- The fashion retailer -- Advertising, special events, publicity, and visual
Available: Copies:
by 
Parkin, Godfrey.
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Online advertising -- Email marketing -- The future of marketing -- Appendix. Building an effective
Available: Copies:
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