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1. 
Cover image for Marketing research
by 
Aaker, David A.
Format: 
Books
Publication Date 
2004
Excerpt: 
-- Learning Objectives -- Role of Marketing Research in Managerial Decision Making -- Factors that Influence
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by 
Ehlers, Tienie.
Format: 
Books
Publication Date 
2004
Excerpt: 
Decision making.
Available: Copies:
3. 
Cover image for Fundamentals of management : essential concepts and applications
by 
Robbins, Stephen P., 1943-
Format: 
Books
Publication Date 
2004
Excerpt: 
Decision Making -- Quantitative Module: Quantitative Decision-Making Aids -- Organizing -- Basic
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5. 
Cover image for The art & science of interpreting market research evidence
by 
Smith, D. V. L. (David Van Lloyd)
Format: 
Books
Publication Date 
2004
Excerpt: 
quantitative evidence - now interpret and apply evidence to the decision-making process. The book will be
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6. 
Cover image for Management and cost accounting
by 
Drury, Colin.
Format: 
Books
Publication Date 
2004
Excerpt: 
decision-making -- Activity-based costing -- Pricing decisions and profitability analysis -- Decision-making
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7. 
Cover image for Visible thinking : unlocking causal mapping for practical business results
by 
Bryson, John M. (John Moore), 1947-
Format: 
Books
Publication Date 
2004
Excerpt: 
Decision making.
Available: Copies:
8. 
Cover image for Management information systems : managing the digital firm
by 
Laudon, Kenneth C., 1944-
Format: 
Books
Publication Date 
2004
Excerpt: 
Firm -- Ch. 11. Enhancing Management Decision Making for the Digital Firm -- Pt. IV. Building
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9. 
Cover image for Consumer behavior : in fashion
by 
Solomon, Michael R.
Format: 
Books
Publication Date 
2004
Excerpt: 
. Fashion Communication. 11. Individual and Household Decision Making. 12. Group Influence and Fashion
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10. 
Cover image for The 5 paths to persuasion : the art of selling your message
by 
Miller, Robert B. (Robert Bruce), 1931-
Format: 
Books
Publication Date 
2004
Excerpt: 
charismatic decision maker -- Ch. 4. Persuading the charismatic decision maker -- Ch. 5. The thinker decision
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11. 
Cover image for Investigating local knowledge : new directions, new approaches
by 
Sillitoe, Paul.
Format: 
Books
Publication Date 
2004
Excerpt: 
decision-making, much of which takes place through indigenous organizations and associations at the
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12. 
Cover image for You don't have to do it alone : how to involve others to get things done
by 
Axelrod, Richard H., 1943-
Format: 
Books
Publication Date 
2004
Excerpt: 
Group decision making.
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