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1. 
Cover image for Psychology and law : criminal and civil perspectives
by 
Roesch, Ronald, 1947-
Format: 
Books
Publication Date 
2007
Excerpt: 
pretrial publicity on juror verdicts : a meta-analytic review. Law and Human Behavior, 23, 219-235
Available: Copies:
2. 
Cover image for Advertising : concept and copy
by 
Felton, George, 1947-
Format: 
Books
Publication Date 
2006
Excerpt: 
Publicité
Available: Copies:
3. 
Cover image for Guerrilla advertising : unconventional brand communication
by 
Lucas, Gavin, 1975-
Format: 
Books
Publication Date 
2006
Excerpt: 
Publicity.
Available: Copies:
4. 
Cover image for Effective public relations
by 
Cutlip, Scott M.
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Parts of the Function -- Publicity -- Advertising -- Press Agentry -- Public Affairs -- Issues
Available: Copies:
5. 
Cover image for Converting customer value : from retention to profit
by 
Murphy, John A., 1948-
Format: 
Books
Publication Date 
2006
Excerpt: 
exploiting them for ideas, publicity and profitability in exchange for special care and attention. It
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6. 
Cover image for Today's public relations : an introduction
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Monitoring and managing issues -- Selecting media, technologies, and communication tools -- Publicity
Available: Copies:
7. 
Cover image for The entrepreneur and small business problem solver
by 
Cohen, William A., 1937-
Format: 
Books
Publication Date 
2006
Excerpt: 
your business with advertising and publicity -- 12. How to sell and build your own sales organization
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8. 
Cover image for Advertising is dead : long live advertising!
by 
Himpe, Tom.
Format: 
Books
Publication Date 
2006
Excerpt: 
Publicité -- Ouvrages illustrés.
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9. 
Cover image for Public relations disasters : talespin--inside stories and lessons learnt
by 
McCusker, Gerry, 1962-
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
casualty of PR war -- Publicity -- Falling fowl of public opinion -- Public opinion -- The offal truth
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10. 
Cover image for Small business marketing for dummies
by 
Schenck, Barbara Findlay.
Format: 
Books
Publication Date 
2005
Excerpt: 
your market -- 14. Brochures, promotions, trade shows, and more -- 15. Public relations and publicity
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11. 
Cover image for Writing for the media in southern Africa
by 
Nel, François.
Format: 
Books
Publication Date 
2005
Excerpt: 
, publicity, and advice on how to succeed as a freelancer." "Each chapter contains real-life case studies
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by 
Bothma, Neels.
Format: 
Books
Publication Date 
2005
Excerpt: 
relations, publicity and sponsorship -- Direct marketing -- E-communication.
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