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133. 
Cover image for Visualizing ideas : from scribbles to storyboards
by 
Krisztian, Gregor, 1952-
Format: 
Books
Publication Date 
2006
Excerpt: 
Advertising layout and typography.
Available: Copies:
134. 
Cover image for Designing brand experiences
by 
Landa, Robin.
Format: 
Books
Publication Date 
2006
Excerpt: 
Advertising -- Brand name products.
Available: Copies:
135. 
Cover image for The 86 percent solution : how to succeed in the biggest market opportunity of the next 50 years
by 
Mahajan, Vijay, 1948-
Format: 
Books
Publication Date 
2006
Excerpt: 
for product design, pricing, packaging, distribution, advertising, and much more. You'll discover the
Available: Copies:
137. 
Cover image for The lovemarks effect : winning in the consumer revolution
by 
Roberts, Kevin, 1949-
Format: 
Books
Publication Date 
2006
Excerpt: 
Advertising -- Brand name products.
Available: Copies:
138. 
Cover image for The elements of online journalism
by 
Rosales, Rey G.
Format: 
Books
Publication Date 
2006
Excerpt: 
online advertising.
Available: Copies:
139. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2006
Excerpt: 
: communication and promotion policy and advertising -- Promoting products : public relations and sales promotion
Available: Copies:
140. 
Cover image for Dictionary of media studies.
by 
Adam and Charles Black (Firm)
Format: 
Books
Publication Date 
2006
Excerpt: 
, newspapers and magazines, broadcasting, radio, advertising and media theory. Ideal for GCSE, AS level and A
Available: Copies:
141. 
Cover image for The media student's book
by 
Branston, Gill.
Format: 
Books
Publication Date 
2006
Excerpt: 
. Audiences -- Case study : selling audiences -- 9. Advertising and branding -- Case study : celebrity
Available: Copies:
143. 
Cover image for Creating a winning E-business
by 
Napier, H. Albert, 1944-
Format: 
Books
Publication Date 
2006
Excerpt: 
) -- Public relations -- Advertising -- Other promotion tools -- Chapter summary -- Checklist -- Key terms
Available: Copies:
144. 
Cover image for Handbook of qualitative research methods in marketing
by 
Belk, Russell W.
Format: 
Books
Publication Date 
2006
Excerpt: 
-sited ethnographic market studies / In pursuit of the 'inside view' : training the gaze on advertising and market
Available: Copies:
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