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253. 
Cover image for Special events : event leadership for a new world
by 
Goldblatt, Joe Jeff, 1952-
Format: 
Books
Publication Date 
2005
Excerpt: 
leadership -- Managing vendor contracts -- On-site management -- Accommodating special needs -- Advertising
Available: Copies:
255. 
Cover image for Kidnapped : how irresponsible marketers are stealing the minds of your children
by 
Acuff, Dan S., 1942-
Format: 
Books
Publication Date 
2005
Excerpt: 
Advertising and children.
Available: Copies:
256. 
Cover image for Graphic design school : a foundation course in the principles and practices of graphic design
by 
Dabner, David.
Format: 
Books
Publication Date 
2005
Excerpt: 
-- Production issues -- Commercial practices -- Editorial design -- Advertising -- Corporate design -- Web
Available: Copies:
257. 
Cover image for Guts! : companies that blow the door off business-as-usual
by 
Freiberg, Kevin, 1958-
Format: 
Books
Publication Date 
2005
Excerpt: 
billion dollars in assets; Roy Spence, Jr., President of GSD&M Advertising, which AdWeek magazine named
Available: Copies:
258. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Electronic Resources
Publication Date 
2005
Excerpt: 
-- Integrated marketing communications and international advertising -- Personal selling and sales management
Available: Copies:
259. 
Cover image for The body : a reader
by 
Fraser, Mariam.
Format: 
Books
Publication Date 
2005
Excerpt: 
-- Soft-soaping empire: commodity racism and imperial advertising / Anne McClintock -- The finest consumer
Available: Copies:
260. 
Cover image for The visionary package : using packaging to build effective brands
by 
Meyers, Herbert M.
Format: 
Books
Publication Date 
2005
Excerpt: 
virtually manage advertising? ; Remaining focused ; How can you get out of it? -- 19. All you need to know
Available: Copies:
261. 
Cover image for Public relations writing : form & style.
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2005
Excerpt: 
-- Features for Print and Broadcasting -- Message Design Concepts -- Writing Advertising Copy -- Writing for
Available: Copies:
262. 
Cover image for Grapevine : the new art of word-of-mouth marketing
by 
Balter, Dave.
Format: 
Books
Publication Date 
2005
Excerpt: 
Word-of-mouth advertising.
Available: Copies:
263. 
Cover image for Integrity is all you've got : and seven other lessons of an entrepreneurial life
by 
Eller, Karl.
Format: 
Books
Publication Date 
2005
Excerpt: 
advertising giant, and beyond."--BOOK JACKET.
Available: Copies:
264. 
Cover image for Contemporary marketing 2005
by 
Boone, Louis E.
Format: 
Books
Publication Date 
2005
Excerpt: 
strategy. 17. Integrated marketing communications -- 18. Advertising, sales promotion and public relations
Available: Copies:
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