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37.

Cover image for Micro-economics and behavior

Micro-economics and behavior

by

Frank, Robert H.

Format:

Books

Publication Date

2008

Available: Copies:

38.

Cover image for Advertising and the mind of the consumer : what works, what doesn't, and why.

Advertising and the mind of the consumer : what works, what doesn't, and why.

by

Sutherland, Max.

Format:

Books

Publication Date

2008

Available: Copies:

39.

Cover image for Predictably irrational : the hidden forces that shape our decisions

Predictably irrational : the hidden forces that shape our decisions

by

Ariely, Dan.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Book web site http://www.predictablyirrational.com/
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-d.html

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Publication Date

2008

Available: Copies:

40.

Cover image for Consumer behavior : buying, having, and being

Consumer behavior : buying, having, and being

by

Solomon, Michael R.

Format:

Books

Publication Date

2007

Available: Copies:

41.

Cover image for Buyer behaviour : understanding consumer psychology and marketing

Buyer behaviour : understanding consumer psychology and marketing

by

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2007

Available: Copies:

42.

Cover image for Consumer behaviour in tourism

Consumer behaviour in tourism

by

Swarbrooke, John.

Table of contents http://catdir.loc.gov/catdir/toc/fy0707/2006934146.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2006934146-d.html

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Publication Date

2007

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43.

Cover image for Explorations of marketing in society

Explorations of marketing in society

by

Gundlach, Gregory T. (Gregory Thomas)

Table of contents http://catdir.loc.gov/catdir/toc/ecip076/2006101636.html

Format:

Books

Publication Date

2007

Available: Copies:

44.

Cover image for Consumer behavior

Consumer behavior

by

Schiffman, Leon G.

Format:

Books

Publication Date

2007

Available: Copies:

45.

Cover image for Preattentive processing of web advertising

Preattentive processing of web advertising

by

Yoo, Chan Yun.

Table of contents only http://www.loc.gov/catdir/toc/ecip0717/2007018343.html

Format:

Books

Publication Date

2007

Available: Copies:

46.

Cover image for Herd how to change mass behaviour by harnessing our true nature

Herd how to change mass behaviour by harnessing our true nature

by

Earls, Mark.

Table of contents only http://www.loc.gov/catdir/toc/ecip0619/2006027031.html

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Books

Publication Date

2007

Available: Copies:

47.

Cover image for Understanding consumers of food products

Understanding consumers of food products

by

Frewer, Lynn.

Format:

Books

Publication Date

2007

Available: Copies:

48.

Cover image for Consumer behavior : building marketing strategy

Consumer behavior : building marketing strategy

by

Hawkins, Del I.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-d.html

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2007

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Consumer behaviour

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Consumer behaviour.

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