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73. 
Cover image for Digital marketing
by 
Chaffey, Dave 1963- VerfasserIn.
Format: 
Books
Publication Date 
2022
Excerpt: 
audiences. Consumers now have access to a much wider choice of entertainment, products, services and prices
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by 
Kall, Jacek VerfasserIn.
Format: 
Books
Publication Date 
2022
Excerpt: 
Consumers' preferences.
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by 
Lekakis, Eleftheria J., author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Consumer activism : promotional culture & resistance / Lekakis, Eleftheria J., author.
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76. 
Cover image for The SAGE handbook of digital marketing
by 
Hanlon, Annmarie, editor.
Format: 
Books
Publication Date 
2022
Excerpt: 
/ Programmatic Advertising/ The Role of Push Notifications/ The Chatbot Revolution: Companies and Consumers in a
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77. 
Cover image for Make your brand matter : experience-driven solutions to capture customers and keep them loyal
by 
Soechtig, Steven G., author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Consumer satisfaction.
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78. 
Cover image for The psychology of advertising
by 
Fennis, Bob Michaël, 1968- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Consumers -- Attitudes.
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79. 
Cover image for Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
The social media environment -- Social consumers -- Network structure and group influences in
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by 
Frank, Robert H. 1945- VerfasserIn. (DE-588)124848648 (DE-627)366971328 (DE-576)164417044
Format: 
Books
Publication Date 
2021
Excerpt: 
Consumer behavior.
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81. 
Cover image for The practice of social research
by 
Babbie, Earl R., author.
Format: 
Books
Publication Date 
2021
Excerpt: 
consumers. Known as the "gold standard" for research methods, the text delivers a comprehensive
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by 
Frank, Robert H., author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Consumer behavior.
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83. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Environment -- 4. Managing Marketing Information to Gain Customer Insights -- 5. Consumer Markets and Buyer
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84. 
Cover image for Consumer behaviour
by 
Hoyer, Wayne D., author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Consumer behaviour / Hoyer, Wayne D., author.
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