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205. 
Cover image for Marketing management : a value-creation process
by 
Jolibert, Alain. Marketing management.
Format: 
Books
Publication Date 
2012
Excerpt: 
Marketing management : a value-creation process / Jolibert, Alain. Marketing management.
Available: Copies:
206. 
Cover image for Financial institutions, in and out of crisis : reflections by Anthony Saunders
by 
Saunders, Anthony, 1949-
Format: 
Books
Publication Date 
2012
Excerpt: 
Bank management.
Available: Copies:
207. 
Cover image for Practical applications of data mining
by 
Suh, Sang C.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Statistics for data mining. -- Introduction -- House sales data -- Conditional probability -- Equality tests
Available: Copies:
208. 
Cover image for The market-driven supply chain : a revolutionary model for sales and operations planning in the new on-demand economy
by 
Burrows, Robert P. (Robert Penn)
Format: 
Books
Publication Date 
2012
Excerpt: 
The market-driven supply chain : a revolutionary model for sales and operations planning in the new
Available: Copies:
209. 
Cover image for Marketing concepts and strategies
by 
Dibb, Sally, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
management, sales promotion, direct mail, the internet and direct marketing -- Pricing -- Modifying the
Available: Copies:
210. 
Cover image for Lean supply chain management essentials : a framework for materials managers
by 
Kerber, Bill.
Format: 
Books
Publication Date 
2011
Excerpt: 
Lean supply chain management essentials : a framework for materials managers / Kerber, Bill.
Available: Copies:
211. 
Cover image for Introduction to marketing
by 
McDaniel, Carl, Jr., 1941-
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Advertising and public relations -- Sales promotion and personal selling -- Pricing concepts -- Setting the
Available: Copies:
212. 
Cover image for The social media sales revolution : the new rules for finding customers, building relationships, and closing more sales through online networking
by 
Chase, Landy.
Format: 
Books
Publication Date 
2011
Excerpt: 
The social media sales revolution : the new rules for finding customers, building relationships
Available: Copies:
213. 
Cover image for Marketing communications : integrating offline and online with social media
by 
Smith, P. R. (Paul Russell), 1957-
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Selling and sales management -- Advertising -- Pr (including viral marketing) -- Sponsorship -- Sales
Available: Copies:
214. 
Cover image for 101 management models : English edition
by 
Mulders, Marijn.
Format: 
Books
Publication Date 
2011
Excerpt: 
101 management models : English edition / Mulders, Marijn.
Available: Copies:
215. 
Cover image for ABC's of relationship selling through service
by 
Futrell, Charles.
Format: 
Books
Publication Date 
2011
Excerpt: 
management : Keys to success ; Time, territory, and self-management : keys to success -- App. A. Sales call
Available: Copies:
216. 
Cover image for Next level supply management excellence : your straight to the bottom line roadmap
by 
Rudzki, Robert A., 1953-
Format: 
Books
Publication Date 
2011
Excerpt: 
Next level supply management excellence : your straight to the bottom line roadmap / Rudzki, Robert
Available: Copies:
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