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Print
by 
Lynn, Jonathan.
Format: 
Video disc
Publication Date 
2004 2003
Excerpt: 
A New York advertising executive (Cuba Gooding, Jr.), who is about to land a big account, has his
Available: Copies:
278. 
Cover image for The welfare economics of public policy : a practical approach to project and policy evaluation
by 
Just, Richard E.
Format: 
Books
Publication Date 
2004
Excerpt: 
information with applications to advertising and information policy -- Stochastic welfare economics with
Available: Copies:
279. 
Cover image for Typography workbook : a real-world guide to using type in graphic design
by 
Samara, Timothy.
Format: 
Books
Publication Date 
2004
Excerpt: 
, promotions, and advertising -- Posters -- Type in motion: animations and film titles -- Visual identity
Available: Copies:
280. 
Cover image for Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2004
Excerpt: 
-- Integrated marketing communication strategy -- Advertising, sales promotion, and public relations -- Personal
Available: Copies:
281. 
Cover image for Proverbs : a handbook
by 
Mieder, Wolfgang.
Format: 
Books
Publication Date 
2004
Excerpt: 
" : an advertising slogan turned American proverb -- Proverbs from different cultures and languages
Available: Copies:
282. 
Cover image for Graphic design school : the principles and practices of graphic design
by 
Dabner, David.
Format: 
Books
Publication Date 
2004
Excerpt: 
issues -- Commercial practices -- Editorial design -- Advertising -- Corporate design -- Web design
Available: Copies:
283. 
Cover image for Media now : understanding media culture and technology
by 
Straubhaar, Joseph D.
Format: 
Electronic Resources
Publication Date 
2004
Excerpt: 
-- 11. Advertising -- History : origins of advertising -- Technology : new advertising media
Available: Copies:
284. 
Cover image for Corporate communications : a 21st century primer
by 
Fernandez, Joseph, 1968-
Format: 
Books
Publication Date 
2004
Excerpt: 
Advertising.
Available: Copies:
285. 
Cover image for EGO : the difference between telling and selling.
by 
EGO (Firm)
Format: 
Books
Publication Date 
2003
Excerpt: 
Advertising agencies -- United States -- Case studies.
Available: Copies:
286. 
Cover image for Brand management : a theoretical and practical approach
by 
Riezebos, H. J., 1960-
Format: 
Books
Publication Date 
2003
Excerpt: 
central pivot -- 7. The role of design in brand development -- 8. The role of advertising and the Internet
Available: Copies:
287. 
Cover image for Marketing insights from A to Z : 80 concepts every manager needs to know
by 
Kotler, Philip.
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
Marketing Insights from A to Z; Preface; Introduction; Contents; Advertising; Brands; Business
Available: Copies:
288. 
Cover image for Street graphics New York
by 
Dawson, Barry.
Format: 
Books
Publication Date 
2003
Excerpt: 
's landmarks are appropriated for chic fashion advertising and iconic tourist souvenirs, and here is the city
Available: Copies:
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