by
Trout, Jack.
Table of Contents http://www.loc.gov/catdir/toc/onix03/99059991.html
Format:
Books
Publication Date
2000
Excerpt:
Advertising -- Brand name products.
by
Atkin, Charles K.
Format:
Books
Publication Date
2000
Excerpt:
Advocacy advertising.
by
Diamond, Jared M. Diamond, Jared Mason.
Format:
Books
Publication Date
2000 1998
Excerpt:
/ 6. Making more by making less -- 7. Truth in advertising of body signals.
by
Aaker, David A.
Sample text http://catdir.loc.gov/catdir/samples/simon031/99089668.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0631/99089668-t.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/99089668.html
Publisher description http://catdir.loc.gov/catdir/description/simon033/99089668.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0631/99089668-t.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/99089668.html
Publisher description http://catdir.loc.gov/catdir/description/simon033/99089668.html
Format:
Books
Publication Date
2000
Excerpt:
spectrum -- 5. Brand architecture -- Part IV. Building brands: beyond advertising : 6. Adidas and Nike
by
Strydom, J. W. (Johan Wilhelm), 1952-
Format:
Books
Publication Date
2000
Excerpt:
communication through advertising ; Elements of marketing communication ; Pricing decisions ; Marketing planning
by
Kuzwayo, Muzi.
Format:
Books
Publication Date
2000
Excerpt:
correct advertising.
by
Miller, Anistatia R., 1952-
Format:
Books
Publication Date
2000
Excerpt:
information on how the use of certain symbols will influence public response to advertising campaigns, annual
by
Bickerton, Pauline.
Format:
Books
Publication Date
2000
Excerpt:
Internet advertising.
by
Allen, Kathleen R.
Table of contents http://catdir.loc.gov/catdir/toc/wiley022/99069708.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=715959
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley044/99069708.html
Publisher description http://catdir.loc.gov/catdir/description/wiley038/99069708.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=715959
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley044/99069708.html
Publisher description http://catdir.loc.gov/catdir/description/wiley038/99069708.html
Format:
Books
Publication Date
2000
Excerpt:
anyone really pay attention to advertising and promotion? -- The new world of selling -- Other important
958.
by
Roberts, Nora.
Sample text http://catdir.loc.gov/catdir/enhancements/fy1207/99611219-s.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1412/99611219-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1101/99611219-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1412/99611219-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1101/99611219-d.html
Format:
Books
Publication Date
1999
Excerpt:
In this final book of the trilogy, Phillip Quinn is juggling his high-powered advertising job with
959.
by
Barry, Dave.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1305/99025489-b.html
Format:
Books
Publication Date
1999
Excerpt:
Advertising executives -- Fiction.
by
Kotler, Philip.
Format:
Books
Publication Date
1999
Excerpt:
policy. -- 15. Promoting products : advertising, direct marketing, and sales promotion. -- 16. Promoting
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