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by 
Payne, Adrian.
Format: 
Books
Publication Date 
1995
Excerpt: 
-Term Customer Loyalty: A Strategic Approach / Moira Clark and Adrian Payne -- 4. Internal Marketing: Myth versus
Available: Copies:
470. 
by 
Stevenson, L
Format: 
Books
Publication Date 
1995
Excerpt: 
759.4 GAU
Available: Copies:
471. 
Cover image for International marketing strategy
by 
Bradley, Frank, 1942-
Format: 
Books
Publication Date 
1995
Excerpt: 
. Internationalization of the firm: resources and managerial capacity -- 4. Strategic options for the firm in
Available: Copies:
472. 
Cover image for Global marketing strategy
by 
Douglas, Susan P.
Format: 
Books
Publication Date 
1995
Excerpt: 
Strategies. Ch. 4. First Steps to Globalization. Ch. 5. Defining Global Competitive Advantage. Ch. 6. Market
Available: Copies:
473. 
Cover image for Postmodernism and the environmental crisis
by 
Gare, Arran, 1948-
Format: 
Books
Publication Date 
1995
Excerpt: 
, Marxism and the Environment -- 4. Postmodern Metaphysics -- 5. Towards a New World Order.
Available: Copies:
474. 
Cover image for Basic econometrics
by 
Gujarati, Damodar N.
Format: 
Books
Publication Date 
1995
Excerpt: 
Derivation of OLS Estimators Given in Equations (7.4.3) and (7.4.5) Equality between a1 of (7.3.5) and B2 of
Available: Copies:
475. 
Cover image for Global marketing management
by 
Keegan, Warren J.
Format: 
Books
Publication Date 
1995
Excerpt: 
1. Introduction to Global Marketing -- 2. Global Marketing Planning -- 3. Economic Environment -- 4
Available: Copies:
by 
Slack, Nigel.
Format: 
Books
Publication Date 
1995
Excerpt: 
strategy -- 4. Design in operations management -- 5. The design and products and services -- 6. Design of
Available: Copies:
by 
Rautenbach, I. M.
Format: 
Books
Publication Date 
1995
Excerpt: 
4
Available: Copies:
478. 
Cover image for Music : the art of listening
by 
Ferris, Jean.
Format: 
Books
Publication Date 
1995
Excerpt: 
; Themes. Scales : Major scale ; Minor scale ; Chromatic scale ; Whole-tone scale ; Pentatonic scale -- 4
Available: Copies:
479. 
Cover image for Building brand identity : a strategy for success in a hostile marketplace
by 
Upshaw, Lynn B., 1947-
Format: 
Books
Publication Date 
1995
Excerpt: 
customer -- 4. Prompting a power positioning -- 5. Humanizing the identity -- 6. Managing identity contacts
Available: Copies:
480. 
Cover image for Learning how to study 1
by 
Winberg, Chris.
Format: 
Books
Publication Date 
1995
Excerpt: 
4
Available: Copies:
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