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1.

Strategic brand management : building, measuring, and managing brand equity

by

Keller, Kevin Lane, 1956-

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip079/2007003552.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016319388&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015748274&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=015748274&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA

Format:

Books

Publication Date

2008

Available: Copies:

2.

Cover image for Collecting and interpreting qualitative materials

Collecting and interpreting qualitative materials

Collecting and interpreting qualitative materials

by

Denzin, Norman

Format:

Books

Publication Date

2008

Available: Copies:

3.

Cover image for Langford's advanced photography

Langford's advanced photography

Langford's advanced photography

by

Langford, Michael, 1933-

Format:

Books

Publication Date

2008

Available: Copies:

4.

Cover image for Chagall : a biography

Chagall : a biography

by

Wullschläger, Jackie.

Sample text http://catdir.loc.gov/catdir/enhancements/fy0906/2008006162-s.html
Table of contents http://catdir.loc.gov/catdir/toc/ecip0810/2008006162.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0906/2008006162-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0906/2008006162-d.html

Format:

Books

Publication Date

2008

Available: Copies:

5.

Cover image for The bone garden

The bone garden

by

Gerritsen, Tess.

Format:

Books

Publication Date

2008

Available: Copies:

6.

Cover image for Super crunchers : why thinking-by-numbers is the new way to be smart

Super crunchers : why thinking-by-numbers is the new way to be smart

by

Ayres, Ian, 1959-

Format:

Books

Publication Date

2008 2007

Available: Copies:

7.

Cover image for Portfolio class with Clare :-)

Portfolio class with Clare :-)

by

McNally, Clare.

Format:

Books

Publication Date

2008

Available: Copies:

8.

Cover image for 1001 Movies You Must See Before You Die.

1001 Movies You Must See Before You Die.

1001 Movies You Must See Before You Die.

Format:

Books

Publication Date

2008

Available: Copies:

9.

Cover image for Street T

by

Bou, Louis

Format:

Books

Publication Date

2008

Available: Copies:

10.

Cover image for Predictably irrational : the hidden forces that shape our decisions

Predictably irrational : the hidden forces that shape our decisions

by

Ariely, Dan.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Book web site http://www.predictablyirrational.com/
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-d.html

Format:

Books

Publication Date

2008

Available: Copies:

11.

Cover image for The new drawing on the right side of the brain

The new drawing on the right side of the brain

The new drawing on the right side of the brain

by

Edwards, Betty

Format:

Books

Publication Date

2008

Available: Copies:

12.

Cover image for Azincourt

by

Cornwell, Bernard

Format:

Books

Publication Date

2008

Available: Copies:

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Author

Maritz, C. J. (C. Janse)

(18)

Heller, Steven.

(8)

Kotler, Philip.

(8)

South African Institute of Chartered Accountants.

(8)

(7)

(6)

Sowden-Service, Cathrynne.

(6)

Venter, Peet, 1964-

(6)

Aaker, David A.

(5)

Dempsey, A. (Amanda), 1960-

(5)

(5)

Keller, Kevin Lane, 1956-

(5)

Kolitz, David L.

(5)

Kotler, Philip, author.

(5)

Lindström, Martin, 1970-

(5)

Norman, Donald A.

(5)

O'Leary, Linda I.

(5)

O'Leary, Timothy J., 1947-

(5)

Strydom, J. W. (Johan Wilhelm), 1952-

(5)

Achebe, Chinua.

(4)

Adams, Douglas, 1952-2001.

(4)

Advertising Media Association of South Africa.

(4)

Ambrose, Gavin, author.

(4)

Brevis, Tersia, 1967-

(4)

Cant, M. C. (Michael Colin), 1957- editor.

(4)

(4)

Denzin, Norman K.

(4)

Du Plooy-Cilliers, F. (Franzél)

(4)

Evening, Martin.

(4)

Farrell, Joyce.

(4)

Freeman, Michael, 1945-

(4)

Freud, Sigmund, 1856-1939.

(4)

Harvard Business School.

(4)

Hill, Charles W. L.

(4)

Independent Institute of Education. Vega School of Brand Leadership.

(4)

(4)

Lincoln, Yvonna S.

(4)

(4)

Meyers, Mike, 1961-

(4)

Michalko, Michael, 1940-

(4)

Mitchell, K. I.

(4)

Mitchell, L. D.

(4)

(4)

Peters, Thomas J.

(4)

(4)

(4)

Rudansky-Kloppers, Sharon.

(4)

(4)

Stallings, William.

(4)

Wegner, Trevor.

(4)

Weygandt, Jerry J.

(4)

Affinity Advertising and Publishing.

(3)

Ambrose, Gavin.

(3)

Arnold, Roger A.

(3)

(3)

(3)

Botha, Stephné.

(3)

Bothma, T. J. D. (Theodorus Jan Daniël)

(3)

Cant, M. C. (Michael Colin), 1957-

(3)

Carnegie, Dale, 1888-1955.

(3)

Clements, James P.

(3)

Conrad, Joseph, 1857-1924.

(3)

Coronel, Carlos.

(3)

Course Technology, Inc.

(3)

(3)

De Beer, Andreas.

(3)

De Bono, Edward, 1933-

(3)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(3)

Ebooks Corporation.

(3)

Erasmus, A. W. (Annatjie W.)

(3)

Erasmus, Barney.

(3)

George, Jennifer M.

(3)

Gido, Jack, 1945-

(3)

Gladwell, Malcolm, 1963-

(3)

Hagan, Frank E.

(3)

Hair, Joseph F.

(3)

Harris, Paul, 1971-

(3)

Head, Bessie, 1937-1986.

(3)

Horngren, Charles T., 1926-

(3)

Human Sciences Research Council.

(3)

Jones, Gareth R.

(3)

Juta Law (Firm)

(3)

Kegley, Charles W.

(3)

Kieso, Donald E.

(3)

Kimmel, Paul D.

(3)

Kiyosaki, Robert T., 1947-

(3)

Langford, Michael, 1933-

(3)

Laudon, Kenneth C., 1944-

(3)

Lechter, Sharon L.

(3)

(3)

Mallin, Chris A.

(3)

Mankiw, N. Gregory.

(3)

Marx, B. (Benjamin), 1964-

(3)

Morrell, Robert.

(3)

Musengi, Sandra.

(3)

Museum of Modern Art (New York, N.Y.)

(3)

(3)

Oppermann, H. R. B. (Hendrik Rudolf Beukes), 1955-

(3)

Parkin, Michael, 1939-

(3)

Percy, Larry, author.

(3)

(3)

Robbins, Stephen P., 1943-

(3)

Schneider, Gary P., 1952-

(3)

Shelly, Gary B.

(3)

Steinberg, Sheila.

(3)

Sternberg, Robert J.

(3)

Strickland, A. J. (Alonzo J.)

(3)

Strydom, E. M. L.

(3)

The Independent Institute of Education (Vega School)

(3)

Thompson, Arthur A., 1940-

(3)

Van Rensburg, Mari Jansen.

(3)

Zill, Dennis G., 1940-

(3)

(2)

Affirnity Advertising and Publishing

(2)

Alexander, Carol.

(2)

Allende, Isabel.

(2)

Anton, Kelly Kordes.

(2)

Appignanesi, Richard.

(2)

Arens, William F.

(2)

Armstrong, Gary (Gary M.)

(2)

Armstrong, Gary.

(2)

(2)

Ashcroft, Bill, 1946-

(2)

Aufmann, Richard N.

(2)

Ayres, Ian, 1959-

(2)

Babbie, Earl R.

(2)

Barfoot, Caroline.

(2)

(2)

Baron, Robert A.

(2)

Bedbury, Scott.

(2)

Belch, George E. (George Edward), 1951-

(2)

Belch, Michael A.

(2)

(2)

(2)

(2)

(2)

(2)

Bester, Marie, author.

(2)

Bezuidenhout, Rose-Marié.

(2)

Bezuidenhout, Stefan, editor.

(2)

Bidgoli, Hossein, author.

(2)

(2)

Black, P. A. (Philip A.)

(2)

Blanchard, Olivier (Olivier J.)

(2)

Blatner, David.

(2)

(2)

Bosman, Herman Charles, 1905-1951.

(2)

(2)

Bourne, Peter, 1953-

(2)

Bovée, Courtland L.

(2)

Bowerman, Bruce L.

(2)

Brase, Charles Henry.

(2)

Brase, Corrinne Pellillo.

(2)

Brink, André P. (André Philippus), 1935-2015.

(2)

(2)

Brown, Dan, 1964-

(2)

Buckingham, Marcus.

(2)

(2)

Buhlungu, S. (Sakhela)

(2)

Burtenshaw, Ken.

(2)

Buskirk, Bruce D.

(2)

Butler, Judith, 1956-

(2)

Cain, P. J., 1941-

(2)

Calland, Richard.

(2)

Calvert, Sheena.

(2)

(2)

Cashman, Thomas J.

(2)

(2)

Center, Allen H.

(2)

Chadwyck-Healey, Inc.

(2)

Chartered Institute of Marketing.

(2)

Ching, Francis D. K., 1943-

(2)

Chrisman, Nicholas R.

(2)

Cilliers, Hendrik Stephanus.

(2)

Clayton, Cherry.

(2)

Coetzee, Melinde.

(2)

(2)

Conteh-Morgan, John.

(2)

Cooper, Cary L.

(2)

Cooper, Chris, 1952-

(2)

Cooper, Donald R.

(2)

Cronje, G. J. de J.

(2)

Csikszentmihalyi, Mihaly.

(2)

Cullen, Michael R.

(2)

Cutlip, Scott M.

(2)

Daft, Richard L.

(2)

Daft, Richard L., author.

(2)

Daly, Niki, author.

(2)

Daniel, John, 1944-2014.

(2)

(2)

DeCenzo, David A.

(2)

Deitel, Harvey M., 1945-

(2)

Deitel, Paul J.

(2)

Derakhshani, Dariush, author.

(2)

Derakhshani, Randi, author.

(2)

Diggines, Colin.

(2)

Donnelly, James H.

(2)

Dru, Jean-Marie.

(2)

Du Plessis, Erik.

(2)

(2)

Format

(4183)

Electronic Resources

(114)

(28)

(16)

(9)

(4)

(3)

(3)

(1)

(1)

(1)

(1)

Item Category 1

Material Type

Language

(4022)

(18)

(15)

(13)

(8)

(4)

(2)

(2)

(2)

(2)

(2)

(1)

(1)

Multiple languages

(1)

(1)

(1)

(1)

(1)

(1)

Library

Publication Date

Subject

(152)

(66)

(54)

Strategic planning.

(42)

Branding (Marketing)

(35)

(34)

(32)

(32)

(31)

(31)

Brand name products.

(29)

(28)

Industrial management.

(28)

Computer graphics.

(25)

Organizational behavior.

(25)

Organizational change.

(24)

Photography -- Digital techniques.

(24)

Web sites -- Design.

(24)

(23)

(22)

Internet marketing.

(22)

Consumer behavior.

(21)

Creative ability in business.

(21)

Marketing -- Management.

(21)

(21)

Personnel management.

(20)

Problems and exercises.

(20)

Public relations.

(20)

Accounting -- Textbooks.

(19)

Adobe Photoshop.

(19)

Commercial art.

(19)

Graphic design (Typography)

(19)

(18)

Business communication.

(18)

Creative thinking.

(18)

Electronic books.

(18)

(18)

Management information systems.

(18)

Marketing research.

(18)

Organizational effectiveness.

(18)

Success in business.

(18)

Brand name products -- Management.

(17)

Social sciences -- Research -- Methodology.

(17)

(16)

Commercial law -- South Africa.

(16)

(16)

Entrepreneurship.

(16)

(16)

Project management.

(16)

South Africa -- Politics and government -- 1994-

(16)

Südafrika <Staat>

(16)

Accounting -- South Africa.

(15)

Aufsatzsammlung.

(15)

Handbooks and manuals.

(15)

(15)

Social sciences -- Research.

(15)

Interpersonal relations.

(14)

South Africa -- Race relations.

(14)

(13)

Business enterprises -- Finance.

(13)

Communication in management.

(13)

Communication in marketing.

(13)

(13)

International economic relations.

(13)

Interpersonal communication.

(13)

Pictorial works.

(13)

Accounting -- Standards.

(12)

Corporate culture.

(12)

Corporations -- Finance.

(12)

Creative ability.

(12)

Criticism, interpretation, etc.

(12)

Economic development.

(12)

Economic history.

(12)

Electronic commerce.

(12)

Financial statements -- South Africa.

(12)

Financial statements.

(12)

Information technology.

(12)

(12)

Microeconomics.

(12)

Accounting -- Standards -- South Africa.

(11)

(11)

Business ethics.

(11)

Commercial statistics.

(11)

(11)

English language.

(11)

(11)

Identity (Psychology)

(11)

International relations.

(11)

Race relations.

(11)

Research -- Methodology.

(11)

Self-actualization (Psychology)

(11)

Social responsibility of business.

(11)

(11)

Teams in the workplace.

(11)

Accounting -- Problems, exercises, etc.

(10)

Apartheid -- South Africa.

(10)

Arts graphiques.

(10)

(10)

Computer games -- Design.

(10)

Corporation law -- South Africa.

(10)

Image processing -- Digital techniques.

(10)

Income tax -- Law and legislation -- South Africa.

(10)

Information resources management.

(10)

Macroeconomics.

(10)

Object-oriented programming (Computer science)

(10)

Visual communication.

(10)

(9)

(9)

(9)

(9)

Commercial law.

(9)

Computer animation.

(9)

Computer networks.

(9)

Corporate governance.

(9)

Decision making.

(9)

(9)

Drawing -- Technique.

(9)

Income tax -- South Africa.

(9)

Management -- South Africa.

(9)

Marketing -- South Africa -- Management.

(9)

(9)

Personnel management -- South Africa.

(9)

Photography, Artistic.

(9)

Politics and government

(9)

(9)

(9)

Report writing.

(9)

South Africa -- Social conditions -- 1994-

(9)

Südafrika (Staat)

(9)

Video recordings for the hearing impaired.

(9)

Visual perception.

(9)

Advertising -- Psychological aspects.

(8)

(8)

Business -- Data processing.

(8)

Business names.

(8)

Child development.

(8)

(8)

Customer relations.

(8)

Database management.

(8)

English language -- Dictionaries.

(8)

English language -- Grammar.

(8)

(8)

Human-computer interaction.

(8)

Java (Computer program language)

(8)

(8)

Manners and customs.

(8)

(8)

Popular culture.

(8)

Public speaking.

(8)

Small business -- Management.

(8)

Social sciences -- Methodology.

(8)

Sustainable development.

(8)

System analysis.

(8)

Web site development.

(8)

Advertising copy.

(7)

Art publicitaire.

(7)

(7)

(7)

Business planning.

(7)

Career development.

(7)

Communication in organizations.

(7)

Computer games -- Programming.

(7)

Corporate image.

(7)

Developing countries.

(7)

English language -- Rhetoric.

(7)

Executive ability.

(7)

Fashion drawing.

(7)

Human body -- Social aspects.

(7)

Industrial design.

(7)

Information society.

(7)

Intercultural communication.

(7)

International business enterprises -- Management.

(7)

Knowledge management.

(7)

(7)

(7)

Microsoft Excel (Computer file)

(7)

Photography -- Lighting.

(7)

(7)

Psychology, Industrial.

(7)

(7)

(7)

(7)

Staat Südafrika.

(7)

Strategisch management.

(7)

(7)

(7)

Academic writing.

(6)

Adobe InDesign (Electronic resource)

(6)

Advertising -- South Africa.

(6)

Africa -- Politics and government -- 1960-

(6)

Auditing -- South Africa.

(6)

Beeldende kunsten.

(6)

(6)

C# (Computer program language)

(6)

(6)

Curiosities and wonders.

(6)

(6)

Environmental policy.

(6)

Estates (Law) -- South Africa.

(6)

Fashion design.

(6)

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