.Introduction -- 8.2.Consumer Decisions -- 8.2.1.Defense in Depth -- 8.2.2.Credit Card versus Debit Card -- 8.2

Introductory remarks -- Money, debt and credit in the enterprise economy (essay 1) -- The recurring

innovation and repeated crises -- Key Issues -- Global credit crisis -- Future of the US dollar -- The

wholesale ; Getting cheaper calls ;Credit cards, cash back, and points ; How to get a discount on anything

/ Tranched, squared and derived : credit derivative regulatory reform and the restructuring of insolvent

Advertising and Promotion -- Chapter 11 Pricing and Credit Strategies -- Chapter 12 Global Marketing

relationships -- Product and supply chain management -- Pricing and credit -- Promotional planning -- Global

credit market -- The impact of economic indicators on financial markets.

Contents note continued: 5.Managing Accounts Receivable -- 5.1.Key Elements of the Trade Credit

Credit Derivatives and the Credit Default Swap Private-Label Residential Mortgage-Backed Securitization U

/ Stephanie Schraml -- pt. III Funding: Planning, Credit Markets, and Gaps -- 8.Planning for Entrepreneurial

; 15.Social dreams of the financial crisis / W. Gordon Lawrence ; 16.The consumer credit boom and its