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133. 
Cover image for Advertising, promotion, and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2013
Excerpt: 
FUNDAMENTAL IMC PLANNING BACKGROUND AND DECISIONS. 5 Segmentation and Targeting in IMC -- 6 The Communications
Available: Copies:
134. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Working with the media -- Developing a media toolkit -- Social media -- Effective listening -- Effective
Available: Copies:
135. 
Cover image for The handbook of community practice
by 
Ohmer, Mary L.
Format: 
Books
Publication Date 
2013
Excerpt: 
Community-based social services.
Available: Copies:
136. 
Cover image for Smart calling : eliminate the fear, failure, and rejection from cold calling
by 
Sobczak, Art.
Format: 
Books
Publication Date 
2013
Excerpt: 
the answer -- Pre-call planning. Creating your possible value proposition ; Intelligence gathering
Available: Copies:
137. 
Cover image for Sports marketing : creating long term value
by 
Davis, John A.
Format: 
Books
Publication Date 
2013
Excerpt: 
planning -- The sports marketing fusion -- Sports marketing touchpoints and customer journeys -- Sports
Available: Copies:
138. 
Cover image for Literature for young children : supporting emergent literacy, ages 0-8
by 
Giorgis, Cyndi.
Format: 
Books
Publication Date 
2013
Excerpt: 
children's social and moral development -- Supporting children's aesthetic and creative development.
Available: Copies:
139. 
Cover image for Successful event management : a practical handbook
by 
Shone, Anton, author.
Format: 
Books
Publication Date 
2013
Excerpt: 
suppliers -- Social, economic, political and developmental implications -- Making a start and planning the
Available: Copies:
140. 
Cover image for Experiences in movement and music : birth to age eight
by 
Pica, Rae, 1953-
Format: 
Books
Publication Date 
2013
Excerpt: 
Movement and Music -- Lesson Planning -- Creating Lesson Plans -- Developmental Progressions -- Using a
Available: Copies:
141. 
Cover image for Introduction to business management
by 
Erasmus, Barney.
Format: 
Books
Publication Date 
2013
Excerpt: 
business -- 4. The business environment -- 5. Corporate social responsibility -- 6. Introduction to general
Available: Copies:
142. 
Cover image for Fundamentals of social research methods : an African perspective
by 
Bless, Claire.
Format: 
Books
Publication Date 
2013
Excerpt: 
Fundamentals of social research methods : an African perspective / Bless, Claire.
Available: Copies:
143. 
Cover image for The public relations strategic toolkit : an essential guide to successful public relations practice
by 
Theaker, Alison.
Format: 
Books
Publication Date 
2013
Excerpt: 
social responsibility / Alison Theaker -- International considerations / Alison Theaker -- Digital public
Available: Copies:
144. 
Cover image for Global handbook on noncommunicable diseases and health promotion
by 
McQueen, David V., editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
states and social justice -- Accelerating action on NCDs: Understanding and applying a social
Available: Copies:
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