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109. 
Cover image for The AMA handbook of public relations
The AMA handbook of public relations
by 
Dilenschneider, Robert L.
Format: 
Books
Publication Date 
2010
Excerpt: 
; Organizational communications ; Rumor management ; Crisis communications -- The broader PR spectrum. Government
Available: Copies:
110. 
Cover image for Cambridge English for Marketing Student's Book.
Cambridge English for Marketing Student's Book.
Format: 
Books
Publication Date 
2010
Excerpt: 
Cambridge Univ Pr
Available: Copies:
111. 
Cover image for Global financial integration thirty years on : from reform to crisis
Global financial integration thirty years on : from reform to crisis
by 
Underhill, Geoffrey R. D.
Format: 
Books
Publication Date 
2010
Excerpt: 
Cambridge Univ. Pr.,
Available: Copies:
112. 
Cover image for Brand media strategy : integrated communications planning in the digital era
Brand media strategy : integrated communications planning in the digital era
by 
Young, Antony, 1964-
Format: 
Books
Publication Date 
2010
Excerpt: 
-traditional media vehicles, such as marketing PR, branded entertainment, and product placement. This is a must read
Available: Copies:
113. 
Cover image for Cutlip & Center's effective public relations
Cutlip & Center's effective public relations
by 
Cutlip, Scott M.
Format: 
Books
Publication Date 
2009
Excerpt: 
PR.
Available: Copies:
114. 
Cover image for What would Google do?
What would Google do?
by 
Jarvis, Jeff, 1954-
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0911/2008040944-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0911/2008040944-d.html
Format: 
Books
Publication Date 
2009
Excerpt: 
. Google U: opening education -- The United States of Google: geeks rule -- Exceptions. PR and lawyers
Available: Copies:
115. 
Cover image for Internet marketing : strategy, implementation and practice
Internet marketing : strategy, implementation and practice
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2009
Excerpt: 
channels such as affiliate marketing, online PR and search engine marketing, with each chapter containing a
Available: Copies:
117. 
Cover image for Gandhi's Philosophy and the Quest for Harmony.
Gandhi's Philosophy and the Quest for Harmony.
Gandhi's Philosophy and the Quest for Harmony.
Format: 
Books
Publication Date 
2009 2006
Excerpt: 
Cambridge Univ Pr
Available: Copies:
118. 
Cover image for A Dictionary of Sociology.
A Dictionary of Sociology.
A Dictionary of Sociology.
Format: 
Books
Publication Date 
2009
Excerpt: 
Oxford Univ Pr
Available: Copies:
119. 
Cover image for The digital handshake : seven proven strategies to grow your business using social media
The digital handshake : seven proven strategies to grow your business using social media
by 
Chaney, Paul, 1955-
Format: 
Books
Publication Date 
2009
Excerpt: 
marketing tool) -- PR 2.0 (Introducing the social media news release) -- Other social media marketing tools
Available: Copies:
120. 
Cover image for The global public relations handbook : theory, research, and practice
The global public relations handbook : theory, research, and practice
by 
Sriramesh, Krishnamurthy.
Publisher description http://www.loc.gov/catdir/enhancements/fy0914/2008023417-d.html
Format: 
Books
Publication Date 
2009
Excerpt: 
different public relations : Canadian PR in the North American context / Public relations industry in Mexico
Available: Copies:
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