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1. 
Cover image for Window to the future : the golden age of television marketing and advertising
by 
Kosareff, Steve.
Format: 
Books
Publication Date 
2005
Excerpt: 
Window to the future : the golden age of television marketing and advertising / Kosareff, Steve.
Available: Copies:
2. 
Cover image for The future of advertising : new media, new clients, new consumers in the post-television age
by 
Cappo, Joe.
Format: 
Books
Publication Date 
2003
Excerpt: 
The future of advertising : new media, new clients, new consumers in the post-television age /
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3. 
Cover image for One show : advertising's best print, design, radio and television. Vol. 28.
Format: 
Books
Publication Date 
2007
Excerpt: 
One show : advertising's best print, design, radio and television. Vol. 28.
Available: Copies:
Format: 
Books
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Advertising -- Australia -- Periodicals.
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5. 
Cover image for Hey whipple, squeeze this : the classic guide to creating great advertising
by 
Sullivan, Luke, author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Hey whipple, squeeze this : the classic guide to creating great advertising / Sullivan, Luke
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6. 
Cover image for The basics of media writing : a strategic approach
by 
Kuehn, Scott A., author.
Format: 
Books
Publication Date 
2018
Excerpt: 
and television -- Copy editing -- Media law and ethics -- Writing for social media -- Web copywriting
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7. 
Cover image for Media now : understanding media, culture, and technology
by 
Straubhaar, Joseph D., author.
Format: 
Books
Publication Date 
2018
Excerpt: 
-- Print and digital newspapers -- Magazines -- Recorded music -- Radio -- Film and video -- Television
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8. 
Cover image for Strategic planning for public relations
by 
Smith, Ronald D., 1948- author.
Format: 
Books
Publication Date 
2017
Excerpt: 
's next? -- Example 7D: Selecting advertising and promotional tactics -- Checklist 7D: Advertising and
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9. 
Cover image for Media/impact : an introduction to mass media
by 
Biagi, Shirley, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
: Widening the web -- Part 2. Selling the message: Advertising: catching consumers -- Public relations
Available: Copies:
10. 
Cover image for Mass communication : living in a media world
by 
Hanson, Ralph E., author.
Format: 
Books
Publication Date 
2016 2015
Excerpt: 
internet: interactive and mobile media. -- Part 4: Strategic communication. Advertising: selling a message
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11. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2015
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
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12. 
Cover image for Children and media : a global perspective
by 
Lemish, Dafna, 1951-
Format: 
Books
Publication Date 
2015
Excerpt: 
distinguishing between screen fantasy and reality -- The development of understanding of television characters
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