An exploration of consumer tribes and their role in strategic brand communication

A quantitative exploration of South African consumer's perception and response to Mc Donald's product adaptation

An exploration of whether the direct representation of feminine cues for Carling Black Label's advertising tarnishes it brand quality

Social media, brand image and Statistics South Africa : an exploration of Twitter's role in enhancing a government department's brand image

An exploration of Discovery as a brand and its effectiveness on South African's wellness behaviour

The lush brand and the "ethi-cool effect" : an exploration into the effects of a simultaneously ethical and trendy brand on consumption patterns of mainstream South African youth

The feasibility of femvertising : an exploration of the effect of femvertising on female South African consumer's brand perceptions

To like or not to like : an exploration of how South African brands use social media

The role of organisational culture in building a differentiated brand : an exploration of Virgin Mobile South Africa

An exploration of the perceived perceptions of Panarottis "authentic Italianism" in Johannesburg Cresta Mall

Drag me to Beefcakes : an exploration of drag, place, brand identity and intderance [sic]

An exploration of the concept of New Marketing and how it is changing the business world