An investigation into MTN's interaction with customers and how these can impact customer perception of their brand

A descriptive mixed method investigation into the effects of the 2015/2016 student protests on the University of Cape Town (UCT) as a brand

Rise of the social media influencers : an investigation into the emergence of online super influencers and the subsequent implications for marketing strategy

An investigation into the current usage of brand equity models in the South African animal feed sector, with recommendations for an appropriate model

An investigation into the role of social media in South African politics in relation to it's perceived brand perception on Mmusi Maimane from May 2014-June 2015

BrandU : an investigation into how South African millenials [sic] relate to marketing endorsement strategies in favour of social media brand influencers, as well as brand influencer focused campaigns : case study: Woolworths' "Style By SA" campaign

Dress to impress : an investigation into the role of the selfie and the vlog in the personal brand building of female South African micro celebrities

An investigation of brand names as product names in the South African context

The aspartame diet : an investigation of consumer perceptions and consumption of diet soda

An investigation into American Apparel's identying [sic] as a socially conscious fashion brand and how this can be replicated in South Africa

An investigation into how artists can use social media platforms to promote themselves and their work to create brand awareness among Generation Y consumers in Cape Town

Jungle fever : an investigation of the generational perceptions of interracial relationships in South Africa and how these relationships are portrayed in South African cinema vs the reality of these relationships