by
Willows, Stephen.
Format:
Manuscript
Publication Date
2016
Excerpt:
Exploring the role and degree of relevance of the LSM model as guideline for segmenting the current
by
Ngobeni, Lesego.
Format:
Manuscript
Publication Date
2015
Excerpt:
The relevance of post purchase communication of luxury brands and the decision making impact it has
by
Goddard, Roxy.
Format:
Manuscript
Publication Date
2014
Excerpt:
Exploring the development of Mercury1's human brand theory and the relevance of an alternate brand
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