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1. 
Cover image for Social marketing : influencing behaviors for good
Social marketing : influencing behaviors for good
by 
Lee, Nancy, 1932-
Format: 
Books
Publication Date 
2011
Excerpt: 
. Reducing "Drink Driving" in Australia (2003--2009) -- 16 Tips for Success -- Chapter Summary -- Marketing
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2. 
Cover image for Social marketing : improving the quality of life
Social marketing : improving the quality of life
Social marketing : improving the quality of life
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2002
Excerpt: 
Strategic Marketing Planning Process -- Ch. 3. Discovering Keys to Success -- Pt. II. Analyzing the Social
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