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Cover image for Business marketing face to face : the theory and practice of B2B

Business marketing face to face : the theory and practice of B2B

Business marketing face to face : the theory and practice of B2B

by

Fill, Chris.

Format:

Books

Publication Date

2012

Excerpt:

buying behaviour -- 4. Relationship marketing -- 5. Strategy: segmentation, positioning and pricing -- 6

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2.

Cover image for Inside networks : a process view on multi-organisational partnerships, alliances and networks

Inside networks : a process view on multi-organisational partnerships, alliances and networks

Inside networks : a process view on multi-organisational partnerships, alliances and networks

by

Gössling, Tobias.

Table of contents only http://www.loc.gov/catdir/toc/ecip078/2007001392.html

Format:

Books

Publication Date

2007

Excerpt:

Organizational behavior.

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3.

Cover image for Social interaction and organisational change : Aston perspectives on innovation networks

Social interaction and organisational change : Aston perspectives on innovation networks

Social interaction and organisational change : Aston perspectives on innovation networks

by

Steward, Fred.

Format:

Books

Publication Date

2001

Excerpt:

Organizational behavior.

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