Search Results for Attention.

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00000IIE

Consumer behavior

Hoyer, Wayne D.

Format:

Books

Publication Date

2010

Excerpt:

-- Motivation, Ability, and Opportunity -- Exposure, Attention, and Perception -- Knowledge and Understanding

Available: Copies:

Consumer behavior & marketing strategy

Peter, J. Paul.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018705451&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2010

Excerpt:

-- Introduction to affect and cognition -- Consumers' product knowledge and involvement -- Attention and

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Consumer behaviour

Evans, Martin (Martin J.)

Format:

Books

Publication Date

2006

Excerpt:

marketing 1: exposure, attention, perception -- Consumer response to marketing 2: learning, attitudes

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Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.

Peter, J. Paul.

Table of contents http://www.loc.gov/catdir/toc/mh041/2003071083.html
Publisher description http://www.loc.gov/catdir/description/mh051/2003071083.html

Format:

Books

Publication Date

2005

Excerpt:

. Attention and comprehension -- 6. Attitudes and intentions -- 7. Consumer decision making -- Sect. 3

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The soul of the new consumer : authenticity -- what we buy and why in the new economy

Lewis, David, 1942-

Format:

Books

Publication Date

2000

Excerpt:

New Scarcities of Time, Attention and Trust -- Scarcities of time -- Scarcities of attention

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