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1.

Cover image for Intimate politics : publicity, privacy and the personal lives of politicians in media-saturated democracies

Intimate politics : publicity, privacy and the personal lives of politicians in media-saturated democracies

by

Stanyer, James.

Format:

Books

Publication Date

2013

Excerpt:

Intimate politics : publicity, privacy and the personal lives of politicians in media-saturated

Available: Copies:

2.

Cover image for Public relations cases

Public relations cases

by

Hayes, Darrell C.

Format:

Books

Publication Date

2013

Excerpt:

Publicity -- Case studies.

Available: Copies:

3.

Cover image for Becoming a public relations writer : a writing workbook for emerging and established media

Becoming a public relations writer : a writing workbook for emerging and established media

by

Smith, Ronald D., 1948-

Format:

Books

Publication Date

2012

Excerpt:

Publicity.

Available: Copies:

4.

Cover image for Rethinking reputation : how PR trumps marketing and advertising in the new media world

Rethinking reputation : how PR trumps marketing and advertising in the new media world

Rethinking reputation : how PR trumps marketing and advertising in the new media world

by

Seitel, Fraser P.

Format:

Books

Publication Date

2012

Excerpt:

Internet in publicity.

Available: Copies:

5.

Cover image for Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work

Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work

Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work

by

Kleiman, Jessica.

Format:

Books

Publication Date

2011

Excerpt:

Publicity.

Available: Copies:

6.

Cover image for Manager's guide to marketing, advertising, and publicity

Manager's guide to marketing, advertising, and publicity

by

Callen, Barry.

Format:

Books

Publication Date

2010 2009

Excerpt:

Manager's guide to marketing, advertising, and publicity / Callen, Barry.

Available: Copies:

7.

Cover image for PR therapy : ignite your passion for promoting your products, services, and even yourself!

PR therapy : ignite your passion for promoting your products, services, and even yourself!

PR therapy : ignite your passion for promoting your products, services, and even yourself!

by

Blakely, Robin.

Format:

Books

Publication Date

2009

Excerpt:

Publicity.

Available: Copies:

8.

Cover image for Authoritative governance : Policy-making in the age of mediatization.

Authoritative governance : Policy-making in the age of mediatization.

by

Hajer, Maarten A.

Format:

Books

Publication Date

2009

Excerpt:

Government publicity -- Public opinion.

Available: Copies:

9.

Cover image for Becoming a public relations writer : a writing process workbook for the profession

Becoming a public relations writer : a writing process workbook for the profession

by

Smith, Ronald D., 1948-

Table of contents only http://www.loc.gov/catdir/toc/ecip0719/2007021602.html

Format:

Books

Publication Date

2008

Excerpt:

Publicity.

Available: Copies:

10.

Cover image for Public relations cases

Public relations cases

by

Hendrix, Jerry A.

Format:

Books

Publication Date

2007

Excerpt:

Publicity -- Case studies.

Available: Copies:

11.

Cover image for The public relations writer's handbook : the digital age

The public relations writer's handbook : the digital age

by

Aronson, Merry.

Table of contents only http://www.loc.gov/catdir/toc/ecip077/2006101785.html

Format:

Books

Publication Date

2007

Excerpt:

Publicity.

Available: Copies:

12.

Cover image for Advertising : concept and copy

Advertising : concept and copy

by

Felton, George, 1947-

Format:

Books

Publication Date

2006

Excerpt:

Publicité

Available: Copies:

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Author

Hayes, Darrell C.

(2)

Hendrix, Jerry A.

(2)

Smith, Ronald D., 1948-

(2)

Alberro, Alexander.

(1)

(1)

Arens, William F.

(1)

Aronson, Merry.

(1)

Atkin, Charles K.

(1)

Baverstock, Alison.

(1)

Blackmon, Clifton, joint author.

(1)

Blakely, Robin.

(1)

Brott, Armin A.

(1)

(1)

Cooper, Meryl Weinsaft.

(1)

(1)

Felton, George, 1947-

(1)

Franklin, Reece A.

(1)

Hajer, Maarten A.

(1)

Kleiman, Jessica.

(1)

Kohl, Susan, 1959-

(1)

Kumar, Pallavi D.

(1)

Levine, Michael, 1954-

(1)

Marland, Michael.

(1)

Mathis, Mark, 1961-

(1)

Mueller, Barbara, 1958-

(1)

Plackard, Dwight Hillis.

(1)

Rice, Ronald E.

(1)

(1)

Rowson, Pauline.

(1)

(1)

Seitel, Fraser P.

(1)

Shimp, Terence A.

(1)

(1)

Stanyer, James.

(1)

Tungate, Mark, 1967-

(1)

(1)

Format

(28)

Electronic Resources

(1)

Item Category 1

Material Type

Language

(28)

Library

Shelf Location

Publication Date

Subject

(10)

Public relations.

(9)

(7)

(6)

(4)

(4)

(3)

Public relations -- Authorship.

(3)

Public relations -- United States -- Case studies.

(2)

Publicity -- Case studies.

(2)

(2)

(1)

(1)

Advertising -- Fashion.

(1)

Advertising media planning.

(1)

Advocacy advertising.

(1)

Art -- Marketing.

(1)

(1)

Branding (Marketing)

(1)

Career development.

(1)

(1)

Communication en marketing international.

(1)

Communication en marketing.

(1)

Communication in marketing.

(1)

Communication in politics -- Cross-cultural studies.

(1)

Communication in politics.

(1)

Communication in public administration.

(1)

Communication interculturelle.

(1)

Conceptual art -- United States.

(1)

Consultants -- Marketing.

(1)

Corporate image.

(1)

Corporations -- Public relations.

(1)

Direct marketing.

(1)

Export marketing.

(1)

Fashion merchandising.

(1)

Government publicity -- Public opinion.

(1)

Industrial publicity.

(1)

Integriertes Management.

(1)

Intercultural communication.

(1)

Internationale marketing.

(1)

Internationales Marketing.

(1)

Internet in public relations.

(1)

Internet in publicity.

(1)

Internet marketing.

(1)

(1)

(1)

Legitimacy of governments.

(1)

Marketing direct.

(1)

Mass media -- Political aspects.

(1)

(1)

Message publicitaire.

(1)

(1)

(1)

Political planning.

(1)

(1)

Press and politics.

(1)

Privacy, Right of -- Political aspects.

(1)

Privacy, Right of.

(1)

Produit de marque.

(1)

Public administration -- Press coverage.

(1)

Public relations -- Handbooks, manuals, etc.

(1)

Publicity -- Handbooks, manuals, etc.

(1)

Publicité internationale.

(1)

(1)

Sales promotion.

(1)

School publicity.

(1)

Schools -- Great Britain -- Marketing.

(1)

(1)

Stratégie de marketing.

(1)

Ventes -- Promotion.

(1)

(1)

(1)

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