Foundations of sustainable business : theory, function, and strategy / Sanders, Nada R., author.

preparing for your future -- Introduction -- Planning towards your future -- Your personal development so

positioning -- 4. The business environment and strategy -- 5. Resource-led strategy -- 6. The dynamics of

and development / Leadership, governance and strategy / Difference and leadership / Studying followers

Exploring strategy : text and cases / Whittington, Richard, 1958- author.

-- Chapter13: Strategy choice -- Part III: Strategy implementation -- Chapter 14: Strategy implementation and

Contemporary strategy analysis / Grant, Robert M., 1948- author.

-- Communication strategy and advertising strategy -- Advertising strategy and creative development -- Media and

development of an integrated marketing strategy."--Publisher's website

transactions with consumers produced through the design, development and delivery of content, interfaces and

environmental analysis -- Part II. Strategy formulation. 6. Strategy formulation: long-term goals and generic

range of tools to implement in their digital marketing planning and strategy. Covering all aspects of