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1.

Cover image for Advertising : concept and copy

Advertising : concept and copy

by

Felton, George, 1947-

Format:

Books

Publication Date

2006

Excerpt:

Advertising : concept and copy / Felton, George, 1947-

Available: Copies:

2.

Cover image for Writing advertising copy : how to write winning copy that boosts response rates and gets results

Writing advertising copy : how to write winning copy that boosts response rates and gets results

Writing advertising copy : how to write winning copy that boosts response rates and gets results

by

Brooks, Pamela.

Format:

Books

Publication Date

2002

Excerpt:

Writing advertising copy : how to write winning copy that boosts response rates and gets results /

Available: Copies:

3.

Cover image for The copy workshop workbook

The copy workshop workbook

by

Bendinger, Bruce.

Format:

Books

Publication Date

2009

Excerpt:

Advertising copy -- Handbooks, manuals, etc.

Available: Copies:

4.

Cover image for Brilliant copywriting : how to craft the most interesting and effective copy imaginable

Brilliant copywriting : how to craft the most interesting and effective copy imaginable

Brilliant copywriting : how to craft the most interesting and effective copy imaginable

by

Horberry, Roger.

Safari Books Online http://proquest.safaribooksonline.com/?fpi=9780273727347
Safari Books Online http://proquest.safaribooksonline.com/9780273727347
Volltext http://proquest.tech.safaribooksonline.de/9780273727347

Format:

Books

Publication Date

2009

Excerpt:

Advertising copy.

Available: Copies:

5.

Cover image for Gabay's copywriters' compendium : the definitive professional writer's guide

Gabay's copywriters' compendium : the definitive professional writer's guide

Gabay's copywriters' compendium : the definitive professional writer's guide

by

Gabay, J. Jonathan, author.

Format:

Books

Publication Date

2007

Excerpt:

Advertising copy.

Available: Copies:

6.

Cover image for How to write great copy : learn the unwritten rules of copywriting

How to write great copy : learn the unwritten rules of copywriting

by

Gettins, Dominic.

Books24x7 http://www.books24x7.com/marc.asp?bookid=18789
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=258572
Ebook Library http://www.SLQ.eblib.com.au/patron/FullRecord.aspx?p=258572
ebrary http://site.ebrary.com/id/10137812
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=157220

Format:

Electronic Resources

Publication Date

2006

Excerpt:

Advertising copy -- Handbooks, manuals, etc.

Available: Copies:

7.

Cover image for The complete idiot's guide to copywriter's words and phrases

The complete idiot's guide to copywriter's words and phrases

by

Kleidermacher, Kathy.

EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=472777
OverDrive (PDF) http://www.contentreserve.com/TitleInfo.asp?ID={B0954C34-3EC4-492B-9207-73AED44279D1}&Format=50
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0720/2005929451-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0720/2005929451-d.html
Image http://images.contentreserve.com/ImageType-100/1523-1/{B0954C34-3EC4-492B-9207-73AED44279D1}Img100.jpg

Format:

Electronic Resources

Publication Date

2005

Excerpt:

Advertising copy.

Available: Copies:

8.

Cover image for Contemporary advertising

Contemporary advertising

by

Arens, William F.

Format:

Books

Publication Date

2004

Excerpt:

Contemporary advertising / Arens, William F.

Available: Copies:

9.

Cover image for Advertising research : theory and practice

Advertising research : theory and practice

by

Davis, Joel, 1950-

Format:

Books

Publication Date

1997

Excerpt:

Advertising research : theory and practice / Davis, Joel, 1950-

Available: Copies:

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