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1. 
Cover image for Consumer behaviour
Consumer behaviour
by 
Parumasur, Sanjana Brijball, editor.
EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live
Format: 
Books
Publication Date 
2014
Excerpt: 
Consumer behaviour / Parumasur, Sanjana Brijball, editor.
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2. 
Cover image for Consumer behaviour
Consumer behaviour
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behaviour / Cant, M. C. (Michael Colin), 1957-
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3. 
Cover image for Consumer Behaviour 5th
Consumer Behaviour 5th
Consumer Behaviour 5th
by 
Roberts-Lombard, Mornay
Format: 
Books
Publication Date 
2022
Excerpt: 
Consumer Behaviour 5th Roberts-Lombard, Mornay
Available: Copies:
4. 
Cover image for Consumer Behaviour 4e
Consumer Behaviour 4e
Consumer Behaviour 4e
by 
Roberts-Lombard, Mornay
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1647446&site=ehost-live
Format: 
Books
Publication Date 
2017
Excerpt: 
Consumer Behaviour 4e Roberts-Lombard, Mornay
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5. 
Cover image for Consumer behaviour : a South African perspective
Consumer behaviour : a South African perspective
Consumer behaviour : a South African perspective
by 
Du Plessis, P. J.
Format: 
Books
Publication Date 
1990
Excerpt: 
Consumer behaviour : a South African perspective / Du Plessis, P. J.
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6. 
Cover image for Buyer behaviour : understanding consumer psychology and marketing
Buyer behaviour : understanding consumer psychology and marketing
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2007
Excerpt: 
Buyer behaviour : understanding consumer psychology and marketing / Du Plessis, P. J. (Phillipus
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7. 
Cover image for An investigation into the effectiveness of the Proudly South African brand in relation to consumer buying behaviour
An investigation into the effectiveness of the Proudly South African brand in relation to consumer buying behaviour
An investigation into the effectiveness of the Proudly South African brand in relation to consumer buying behaviour
by 
Jones, Samantha.
Format: 
Manuscript
Publication Date 
2005
Excerpt: 
An investigation into the effectiveness of the Proudly South African brand in relation to consumer
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8. 
Cover image for Buyer behaviour : strategic marketing applications
Buyer behaviour : strategic marketing applications
Buyer behaviour : strategic marketing applications
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
1995 1994
Excerpt: 
Du Plessis, P. J. (Phillipus Jacobus), 1943- Consumer behaviour.
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9. 
Cover image for Consumer behavior
Consumer behavior
by 
Schiffman, Leon G. (DE-588)154336181
Inhaltsverzeichnis
Format: 
Books
Publication Date 
2015
Excerpt: 
Consumer behavior / Schiffman, Leon G. (DE-588)154336181
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11. 
Cover image for Marketing management : a South African perspective
Marketing management : a South African perspective
Marketing management : a South African perspective
by 
Cant, M. C. (Michael Colin), 1957- editor.
Format: 
Books
Publication Date 
2024
Excerpt: 
The marketing world -- The marketing environment -- Consumer behaviour -- Market segmentation
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12. 
Cover image for Digital marketing in practice : design, implement and measure effective campaigns
Digital marketing in practice : design, implement and measure effective campaigns
by 
Knight, Hanne, author.
Format: 
Books
Publication Date 
2023
Excerpt: 
consumer behaviour on digital channels -- 14 Objective setting -- 15 Marketing mix for the digital world
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