Search Results for Decision support systems.

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00000IIE

Introduction to marketing

Lamb, Charles W.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2006 2005

Excerpt:

-- Decision support systems and marketing research -- Product decisions -- Product concepts -- Developing and

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Marketing research

Aaker, David A.

Table of contents http://catdir.loc.gov/catdir/toc/wiley032/2003057663.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0703/2003057663-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley039/2003057663.html

Format:

Books

Publication Date

2004

Excerpt:

-- Learning Objectives -- Information Systems, Decision Support Systems, and Marketing Research -- Marketing

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Management information systems for the information age

Haag, Stephen.

Format:

Books

Publication Date

2002

Excerpt:

Management information systems for the information age / Haag, Stephen.

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Marketing research : a practical approach for the new Millennium

Hair, Joseph F.

Format:

Books

Publication Date

2000

Excerpt:

. Marketing research and database development -- Ch. 7. Marketing decision support systems -- Ch. 8

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Introduction to information systems

O'Brien, James A., 1936-

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007578393&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

1997

Excerpt:

Introduction to information systems / O'Brien, James A., 1936-

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