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Print
by 
Dicey, Lynette.
Format: 
Books
Publication Date 
2001
Excerpt: 
Association of Advertising Agencies (South Africa).
Available: Copies:
2. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2015
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
3. 
Cover image for Advertising & promotion.
by 
Hackley, Christopher E., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Advertising & promotion. Hackley, Christopher E., author.
Available: Copies:
4. 
Cover image for Luxury brand management : a world of priviledge
by 
Chevalier, Michel, 1943-
Format: 
Books
Publication Date 
2012
Excerpt: 
Advertising Process -- The Advertising Agencies -- PR, Events, Promotion, and the Internet -- Creating the
Available: Copies:
5. 
Cover image for Marketing communications : integrating offline and online with social media
by 
Smith, P. R. (Paul Russell), 1957-
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Selling and sales management -- Advertising -- Pr (including viral marketing) -- Sponsorship -- Sales
Available: Copies:
by 
McPhail, Thomas L.
Format: 
Books
Publication Date 
2010
Excerpt: 
news agencies -- Arab media and the Al-Jazeera effect / Lawrence Pintak -- Media globalization in Asia
Available: Copies:
7. 
Cover image for The king of Madison Avenue : David Ogilvy and the making of modern advertising
by 
Roman, Kenneth.
Format: 
Books
Publication Date 
2009
Excerpt: 
Advertising agencies -- United States -- History -- 20th century.
Available: Copies:
by 
Hummel-Rossi, Barbara.
Format: 
Video disc
Publication Date 
2008
Excerpt: 
, advertising agencies, and social scientists both conduct and use these studies. Includes interviews with
Available: Copies:
10. 
Cover image for Advertising, promotion, and new media
by 
Stafford, Marla R., 1960-
Format: 
Books
Publication Date 
2005
Excerpt: 
Advertising, promotion, and new media / Stafford, Marla R., 1960-
Available: Copies:
11. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2004
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
by 
Sheehan, Kim Bartel.
Format: 
Books
Publication Date 
2004
Excerpt: 
Controversies in contemporary advertising / Sheehan, Kim Bartel.
Available: Copies:
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