Title:
Gower handbook of supply chain management
Author:
Gattorna, John.
ISBN:
9780566085116
9780566085819
Edition:
5th ed.
Publication Information:
Aldershot, Hants, England ; Burlington, VT, USA : Gower, 2003.
Physical Description:
xviii, 692 pages : illustrations ; 26 cm
General Note:
Revised edition of: The Gower handbook of logistics and distribution management. 4th ed. c1990.
Contents:
Foreword / Introduction and frameworks / Supply Chains in the Context of Customers and Strategy -- The challenging new operating environment and size of the prize / Formulating a supply chain vision / Developing an aligned supply chain operating strategy / Operating strategy: configuring segmented supply chains / Customer relationship management capabilities in a supply chain context / The impact of pricing on supply chains
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Added Author:
Added Uniform Title:
Gower handbook of logistics and distribution management.
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