action research -- The quantitative research process -- Surveys and the use of questionnaires -- Sampling

This book surveys psychology's broad range of content with three aims: to illuminate the process of

data -- First steps in action research -- The quantitative research process -- Surveys and the use of

This book surveys psychology's broad range of content with three aims: to illuminate the process of

process -- Surveys and the use of questionnaires -- Sampling -- Statistical analysis I: Descriptive

questions -- How to observe a user -- Interviews -- Surveys -- Card sorting -- Creating user profiles

Agreements -- Customer Satisfaction Surveys -- Benchmarking -- Individual Performance Measures -- Individual

: Data gathering methods -- 9. Sampling -- 10. Surveys and questionnaires -- 11. Interviews and focus

-- Collecting primary data: qualitative techniques -- Collecting primary data: surveys, observation and

Psychology -- The Measurement of Attitudes -- Surveys -- Motivation Research Methods --

data -- First steps in action research -- The quantitative research process -- Surveys and the use of

hypothesis testing -- Surveys and questionnaires -- Quantitative analysis of text -- lll. Qualitative