Building strong brands

Consumer behavior : building marketing strategy

Architective : building construction standards for South Africa

The how-to of building : practical building guide

Research methods for business : a skill-building approach

A research study to determine required brand building aspects in Cape Town's cosmetics industry, with specific reference to brand loyalty amongst urban women

Building strong brands through Action Research : a case study of the Humphry Baby brand

Dress to impress : an investigation into the role of the selfie and the vlog in the personal brand building of female South African micro celebrities

Exploring the development of Mercury1's human brand theory and the relevance of an alternate brand building approach within the South African industry