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3. 
Cover image for Make your brand matter : experience-driven solutions to capture customers and keep them loyal
Make your brand matter : experience-driven solutions to capture customers and keep them loyal
Make your brand matter : experience-driven solutions to capture customers and keep them loyal
by 
Soechtig, Steven G., author.
Format: 
Books
Publication Date 
2022
Excerpt: 
maintaining their brand identity. They worked to establish their brand promise, perception, and voice
Available: Copies:
4. 
Cover image for Interaction design : beyond human-computer interaction
Interaction design : beyond human-computer interaction
Interaction design : beyond human-computer interaction
by 
Sharp, Helen, author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Cognition?; 4.2.1 Attention; 4.2.2 Perception; 4.2.3 Memory; 4.2.4 Learning; 4.2.5 Reading, Speaking, and
Available: Copies:
5. 
Cover image for Strategic brand management
Strategic brand management
Strategic brand management
by 
Elliott, Richard H., author.
Format: 
Books
Publication Date 
2018
Excerpt: 
textbook to go beyond the standard branding models to fully explore this perception and consider brands as
Available: Copies:
6. 
Cover image for Consumer perceptions of Porsche and Harley Davidson brands and their marketing based on self-actualisation features
Consumer perceptions of Porsche and Harley Davidson brands and their marketing based on self-actualisation features
Consumer perceptions of Porsche and Harley Davidson brands and their marketing based on self-actualisation features
by 
Taylor, Kimberley
Format: 
Manuscript
Publication Date 
2017
Excerpt: 
Consumer perceptions of Porsche and Harley Davidson brands and their marketing based on self
Available: Copies:
7. 
Cover image for Organisational behaviour : global and Southern African perspectives
Organisational behaviour : global and Southern African perspectives
Organisational behaviour : global and Southern African perspectives
by 
Robbins, Stephen P., 1943- author.
Format: 
Books
Publication Date 
2016
Excerpt: 
; Emotions and moods ; Personality and values ; Perception and individual decision making ; Motivation
Available: Copies:
8. 
Cover image for Place : an introduction
Place : an introduction
Place : an introduction
by 
Cresswell, Tim, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Geographical perception.
Available: Copies:
9. 
Cover image for Food health branding : exploring its influene on consumer perceptions and purchase behaviour using nature's choice as a point of reference
Food health branding : exploring its influene on consumer perceptions and purchase behaviour using nature's choice as a point of reference
Food health branding : exploring its influene on consumer perceptions and purchase behaviour using nature's choice as a point of reference
by 
Steffen, Katharina.
Format: 
Manuscript
Publication Date 
2014
Excerpt: 
Food health branding : exploring its influene on consumer perceptions and purchase behaviour using
Available: Copies:
10. 
Cover image for Consumer behaviour
Consumer behaviour
Consumer behaviour
by 
Parumasur, Sanjana Brijball, editor.
EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live
Format: 
Books
Publication Date 
2014
Excerpt: 
social class -- Chapter 6. Personal characteristics -- Chapter 7. Customer perception and learning
Available: Copies:
11. 
Cover image for Fashion Branding and Consumer Behaviors : Scientific Models
Fashion Branding and Consumer Behaviors : Scientific Models
Fashion Branding and Consumer Behaviors : Scientific Models
by 
Choi, Tsan-Ming, editor.
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739
Format: 
Books
Publication Date 
2014
Excerpt: 
perception / Bin Shen, Jaehee Jung, Pui-Sze Chow, and Szeman Wong -- How brand awareness relates to market
Available: Copies:
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