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Cover image for Universal principles of design : 125 ways to enhance usability, influence perception, increase appeal, make better design decisions, and teach through design

Universal principles of design : 125 ways to enhance usability, influence perception, increase appeal, make better design decisions, and teach through design

Universal principles of design : 125 ways to enhance usability, influence perception, increase appeal, make better design decisions, and teach through design

by

Lidwell, William.

Format:

Books

Publication Date

2010

Excerpt:

-- Design by committee -- Desire line -- Development cycle -- Entry point -- Errors --Expectation effect

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Cover image for Brain tattoos : creating unique brands that stick in your customers' minds

Brain tattoos : creating unique brands that stick in your customers' minds

Brain tattoos : creating unique brands that stick in your customers' minds

by

Post, Karen.

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Table of contents http://catdir.loc.gov/catdir/toc/ecip0419/2004014340.html

Format:

Books

Publication Date

2005

Excerpt:

-- Four engines of brand development -- fifth engine : eleven tattoo tactics that speak loudly even when

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