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1. 
Cover image for Understanding your users : a practical guide to user research methods
Understanding your users : a practical guide to user research methods
by 
Courage, Catherine, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Understanding your users : a practical guide to user research methods / Courage, Catherine, author.
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2. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012
Excerpt: 
International Advertising -- Agency Selection -- Advertising Research -- Creative Decisions -- Media Selection
Available: Copies:
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