Part 1: introduction – 1. Thinking like an economist – 2. Supply and demand – 3. Game theory

, game theory, and pricing are especially valuable to future managers. In-text examples and boxed miniƯ

-- Monopolistic competition and oligopoly -- Game theory and competitive strategy -- Market for factor inputs

information and choice under uncertainty -- Cognitive limitations and consumer behaviour -- Part 3. The theory

-- Rational Fools? -- Game Theory in the Laboratory -- Instrumentalism and Structuralism -- Chapter Summary