1.
by
O'Guinn, Thomas C.
Format:
Books
Publication Date
2000
Excerpt:
Advertising / O'Guinn, Thomas C.
by
Sissors, Jack Zanville, 1919-
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html
Format:
Books
Publication Date
2002
Excerpt:
Advertising media planning / Sissors, Jack Zanville, 1919-
by
O'Guinn, Thomas C., author.
Format:
Books
Publication Date
2019
Excerpt:
Advertising and integrated brand promotion / O'Guinn, Thomas C., author.
by
O'Guinn, Thomas C.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Format:
Books
Publication Date
2015
Excerpt:
Advertising and integrated brand promotion / O'Guinn, Thomas C.
by
O'Guinn, Thomas C.
Format:
Books
Publication Date
2009
Excerpt:
Advertising and integrated brand promotion / O'Guinn, Thomas C.
by
Daily Sun (Newspaper)
Format:
Books
Publication Date
2007
Excerpt:
Media, marketing and advertising directory 2008 / Daily Sun (Newspaper)
by
Mueller, Barbara, 1958-
Format:
Books
Publication Date
1996
Excerpt:
International advertising : communicating across cultures / Mueller, Barbara, 1958-
by
Semenik, Richard J.
Format:
Books
Publication Date
2012
Excerpt:
Advertising and promotions : an integrated brand approach / Semenik, Richard J.
by
Kelley, Larry D., 1955-
Format:
Electronic Resources
Publication Date
2015
Excerpt:
Advertising media planning : a brand management approach / Kelley, Larry D., 1955-
10.
by
Katz, Helen E.
Format:
Books
Publication Date
2014
Excerpt:
The media handbook : a complete guide to advertising media selection, planning, research, and
11.
by
Katz, Helen E.
Format:
Books
Publication Date
2010
Excerpt:
The media handbook : a complete guide to advertising media selection, planning, research, and
by
Muller, Gordon, 1952-
Format:
Books
Publication Date
1999
Excerpt:
Advantage, a compelling insight into media and advertising
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