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00000IIE

Strategic creativity : a business field guide to advertising, branding, and design

Landa, Robin, author.

Format:

Books

Publication Date

2022

Excerpt:

Creative ability in business.

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Advertising : concept and copy

Felton, George, 1947-

Format:

Books

Publication Date

2013

Excerpt:

Creative Brief. -- Part Two: Execution. Telling Stories ; Thinking in Words and Pictures ; Words I

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Creative advertising : ideas and techniques from the world's best campaigns

Pricken, Mario.

Format:

Books

Publication Date

2008

Excerpt:

Creative advertising : ideas and techniques from the world's best campaigns / Pricken, Mario.

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Advertising : concept and copy

Felton, George, 1947-

Format:

Books

Publication Date

2006

Excerpt:

-- Headlines and visuals : thinking in words and pictures -- Body copy I : establishing voice -- Body copy II

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Advertising by design : creating visual communications with graphic impact

Landa, Robin.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004009412.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2004009412.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2004009412.html

Format:

Books

Publication Date

2004

Excerpt:

Creative ability in business.

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