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000IIE
Print
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2016
Excerpt: 
Defining and distinguishing social marketing -- 10 steps in the strategic marketing planning
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by 
Lee, Nancy, 1932-
Format: 
Books
Publication Date 
2011
Excerpt: 
"? When Is It Something Else? -- ch. 2 10 Steps in the Strategic Marketing Planning Process -- Marketing
Available: Copies:
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2002
Excerpt: 
Strategic Marketing Planning Process -- Ch. 3. Discovering Keys to Success -- Pt. II. Analyzing the Social
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