Title:
Research methods in management : a concise introduction to research in management and business consultancy
Author:
Lancaster, Geoffrey, 1938-
ISBN:
9780750662123
Personal Author:
Publication Information:
Oxford : Elsevier/Butterworth Heinemann, ©2005.
Physical Description:
viii, 258 pages ; 24 cm
Contents:
1. Introduction -- 2. Managing your development as a manager -- 3. Introduction to research in management -- 4. Management consultancy and research -- 5. The consultancy research process -- 6. An overview of data collection : approaches, methods and techniques -- 7. Data collection : secondary data -- 8. Data collection : observational research -- 9. Data collection : experimental, quasi-experimental and action research -- 10. Data collection : asking questions -- 11. Analysing data -- 12. Actioning research.
Abstract:
Offering guidance on a wide variety of research management topics, this text provides an overview of the entire field, identifying the key issues that students need to be aware of when carrying out research.
Subject Term: