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1. 
Cover image for Essentials of strategic management : the quest for competitive advantage.
Essentials of strategic management : the quest for competitive advantage.
by 
Gamble, John (John E.)
Format: 
Books
Publication Date 
2013
Excerpt: 
versus Sam's Club versus BJ's Wholesale -- Competition in energy drinks, sports drinks, and vitamin
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2. 
Cover image for Public relations disasters : talespin--inside stories and lessons learnt
Public relations disasters : talespin--inside stories and lessons learnt
by 
McCusker, Gerry, 1962-
Table of contents http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
down -- Speeches -- CEO caught pie-eyed -- Spokespeople -- Legal eagle sings the blues -- Sports PR
Available: Copies:
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