Cover image for E-business & e-commerce for managers
Title:
E-business & e-commerce for managers
Author:
Deitel, Harvey M., 1945-
ISBN:
9780130323644
Personal Author:
Publication Information:
Upper Saddle River, N.J. : Prentice Hall, 2000.
Physical Description:
xxxvii, 794 pages : illustrations ; 24 cm
Contents:
Introduction: Transitioning to the Web -- History of the Internet -- History of the World Wide Web -- Internet and World Wide Web Development -- e-Business and e-Commerce Overview -- Tour of the Book -- Internet and World Wide Web Resources -- Constructing an e-Business -- e-Business Models -- Storefront Model -- Shopping-Cart Technology -- Online Shopping Malls -- Auction Model -- Portal Model -- Dynamic-Pricing Models -- Name-Your-Price Model -- Comparison-Pricing Model -- Demand-Sensitive Pricing Model -- Bartering Model -- Rebates -- Offering Free Products and Services -- B2B E-Commerce and EDI -- Click-and-Mortar Businesses -- Internet and World Wide Web Resources -- Building an e-Business: Design, Development and Management -- Generating e-Business Ideas -- Growth of e-Business: Evaluating Risk -- Finding Funding and Going Public -- Putting Your Plan Into Action -- Choosing a Domain Name -- Supply-Chain Management: Distributors, Vendors and Shipment Providers61 -- Web-Site Hosting -- Web Design -- Enhancing the User Experience -- Protecting Your e-Business -- Streaming Media: How Much Is Too Much? -- Preparing for New Technologies -- e-Business Solutions -- End-to-End e-Business Solutions -- Other e-Business Solutions -- Maintaining and Monitoring Your Web Site -- e-Commerce Consulting -- Internet and World Wide Web Resources -- Online Monetary Transactions -- Credit-Card Transactions -- Anatomy of an Online Credit-Card Transaction -- Credit-Card Transaction Enablers -- Online Credit-Card Fraud -- Digital Currency.
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