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Print
by 
Berkman, Harold W.
Format: 
Books
Publication Date 
1987
Excerpt: 
Advertising, concepts and strategies / Berkman, Harold W.
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2. 
Cover image for Graphic design solutions
by 
Landa, Robin, author.
Format: 
Books
Publication Date 
2019
Excerpt: 
or aspiring designer needs to know to start formulating concepts and communicating visual messages
Available: Copies:
3. 
Cover image for Graphic design school : the principles and practices of graphic design
by 
Dabner, David.
Format: 
Books
Publication Date 
2010
Excerpt: 
-from understanding the basics to devising an original concept and creating successful finished designs; examples are
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4. 
Cover image for Exploring the elements of design
by 
Evans, Poppy, 1949-
Format: 
Books
Publication Date 
2008
Excerpt: 
This volume presents the latest in graphic design concepts side-by-side with some of the best
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5. 
Cover image for Designing brand experiences
by 
Landa, Robin.
Format: 
Books
Publication Date 
2006
Excerpt: 
? -- Ch. 2. The branding process -- Ch. 3. Formulating relevant branding concepts -- Ch. 4. Brand
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6. 
Cover image for Stylepedia : a guide to graphic design mannerisms, quirks, and conceits
by 
Heller, Steven.
Format: 
Books
Publication Date 
2006
Excerpt: 
Stylepedia : a guide to graphic design mannerisms, quirks, and conceits / Heller, Steven.
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7. 
Cover image for Graphic design solutions
by 
Landa, Robin.
Format: 
Books
Publication Date 
2001
Excerpt: 
ad -- Advertising concepts: what's the big idea? -- Where do big ideas come from? -- The ad campaign
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